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Business Process Optimization: Building An Effective And Efficient Lead Conversion Process: Learning From Website Visitors - Couverture souple

Turlich, Bradford

 
9798457892002: Business Process Optimization: Building An Effective And Efficient Lead Conversion Process: Learning From Website Visitors
Couverture souple
ISBN 13 : 9798457892002
Editeur : Independently published, 2021

Synopsis

If you want to learn about conversion optimization, this book is absolutely for you. This expert guide will teach you the process of optimization. Inside, you'll learn:
1. Mindset of an optimizer: the starting point
2. Conversion research: the foundation of it all
3. Google Analytics for CRO
4. Mouse tracking and heat maps
5. Learning from customers
6. Learning from website visitors
7. User testing
8. From data to test hypotheses
9. How to get testing right
10. Learning from test results

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Éditeur
Independently published
Date d'édition
2021
Langue
anglais
ISBN 13 
9798457892002
Reliure
Broché
Nombre de pages
46
Coordonnées du fabricant
Manufactured by Amazon on behalf of the author
https://www.amazon.fr/hz/contact-us

c/o Amazon Media EU S.à.r.l., 38 Avenue John F. Kennedy
Luxembourg
L-1855
Luxembourg