Content Fortress: A Simple Content Marketing Strategy That Helps You Attract Customers You'll LOVE to do Business With - Couverture souple

Huntbach, Martin; Cambridge, Lyndsay

 
9798598671429: Content Fortress: A Simple Content Marketing Strategy That Helps You Attract Customers You'll LOVE to do Business With
Couverture souple
ISBN 13 : 9798598671429
Editeur : Independently published, 2020

Synopsis

Stop relentlessly chasing after the sale. And start attracting higher-paying, dream customers, who love who you are and what you do.

Do you feel like you have no control over the leads and sales that come through your business? Do you feel like you spend a lot of time with prospects who don’t buy from you? Or do you want to get better clients or customers, who respect your time and expertise and pay more for your products or services? Most content marketing strategies focus on getting more leads and sales from anyone and everyone. This book takes a different approach. Content Fortress is your go-to guide for consistently attracting the kind of customers you love to work with.The book goes through the eight key pillars of content marketing: Repelling Content Attracting Content Sales Content Pricing Content Guiding Content Process Content Culture Content Opinion Content This book combines content marketing strategy, real-life case studies from both large and small businesses and, most importantly, practical advice that you can actually implement in your business. By the end of this book, you will understand how to create content that dramatically improves how you communicate with your customers, protects your time, gets you better quality clients and empowers your business. Content Fortress will challenge you to create the kind of content that pushes your boundaries. But it will be worth it. It’s time to build your Content Fortress. About the AuthorsMartin and Lyndsay ‘walk the walk’. They have transformed their business by using content marketing, and have learnt what works and what doesn’t. They’ve interviewed many business owners for this book, who also implement the Content Fortress strategies with great success.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Éditeur
Independently published
Date d'édition
2020
Langue
anglais
ISBN 13 
9798598671429
Reliure
Broché
Nombre de pages
314
Coordonnées du fabricant
Manufactured by Amazon on behalf of the author
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