Articles liés à Essentials of Retail Marketing Management
Synopsis
Essentials of Retail Marketing Management introduces the dynamic and economically vital field of retail marketing, which faces continuous evolution driven by consumer behavior shifts, technological advancements, and intense competition. Navigating this complex landscape requires a deep understanding of strategic planning, operational excellence, and customer engagement to ensure sustained growth and profitability. Core challenges include adapting to new retail models, managing supply chain intricacies, and addressing security concerns while striving for competitive advantage. This book comprehensively explores fundamental retail concepts, from strategic planning and store management to merchandising and visual presentation. It delves into critical aspects such as private label development, customer relationship management, and understanding shopper behavior, including experiential retail. Further topics include emerging models like multi-channel and green retailing, alongside essential discussions on retail communication, supply chain management, pricing strategies, and global best practices, with specific insights into the Indian retail context and future trends. This resource is designed for students, researchers, and professionals seeking a thorough understanding of contemporary retail marketing principles and practices.
Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.
À propos de l'auteur
Yvonne Adams draws on extensive field research experience for their writing. Their expertise spans retail marketing fundamentals, strategic planning, store management, merchandising, and sustainability. This research-driven perspective offers comprehensive insights into the evolving retail industry.
Les informations fournies dans la section « A propos du livre » peuvent faire référence à une autre édition de ce titre.
Résultats de recherche pour Essentials of Retail Marketing Management
Image d'archives
Essentials of Retail Marketing Management (Hardcover)
impression à la demandeVendeur : Grand Eagle Retail, Bensenville, IL, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Hardcover. Etat : new. Hardcover. Essentials of Retail Marketing Management introduces the dynamic and economically vital field of retail marketing, which faces continuous evolution driven by consumer behavior shifts, technological advancements, and intense competition. Navigating this complex landscape requires a deep understanding of strategic planning, operational excellence, and customer engagement to ensure sustained growth and profitability. Core challenges include adapting to new retail models, managing supply chain intricacies, and addressing security concerns while striving for competitive advantage. This book comprehensively explores fundamental retail concepts, from strategic planning and store management to merchandising and visual presentation. It delves into critical aspects such as private label development, customer relationship management, and understanding shopper behavior, including experiential retail. Further topics include emerging models like multi-channel and green retailing, alongside essential discussions on retail communication, supply chain management, pricing strategies, and global best practices, with specific insights into the Indian retail context and future trends. This resource is designed for students, researchers, and professionals seeking a thorough understanding of contemporary retail marketing principles and practices. "Essentials of Retail Marketing Management" addresses the evolving retail landscape, focusing on strategic planning, operational efficiency, and competitive advantage. This book provides foundational knowledge for effective management in the dynamic retail sector. This item is printed on demand. Shipping may be from multiple locations in the US or from the UK, depending on stock availability. N° de réf. du vendeur 9798887157139
Acheter neuf
EUR 125,18
Livraison gratuite
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : 1 disponible(s)
Image d'archives
Essentials of Retail Marketing Management
Vendeur : California Books, Miami, FL, Etats-Unis
Évaluation du vendeur 4 sur 5 étoiles
Etat : New. N° de réf. du vendeur I-9798887157139
Acheter neuf
EUR 129,33
Livraison gratuite
Expédition nationale : Etats-Unis
Expédition nationale : Etats-Unis
Quantité disponible : Plus de 20 disponibles
Image d'archives
Essentials of Retail Marketing Management
Vendeur : PBShop.store UK, Fairford, GLOS, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
HRD. Etat : New. New Book. Shipped from UK. Established seller since 2000. N° de réf. du vendeur L2-9798887157139
Acheter neuf
EUR 130,26
Expédition à EUR 6,86
Expédition depuis Royaume-Uni vers Etats-Unis
Expédition depuis Royaume-Uni vers Etats-Unis
Quantité disponible : Plus de 20 disponibles
Image d'archives
Essentials of Retail Marketing Management
impression à la demandeVendeur : BuchWeltWeit Ludwig Meier e.K., Bergisch Gladbach, Allemagne
Évaluation du vendeur 5 sur 5 étoiles
Buch. Etat : Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Essentials of Retail Marketing Management introduces the dynamic and economically vital field of retail marketing, which faces continuous evolution driven by consumer behavior shifts, technological advancements, and intense competition. Navigating this complex landscape requires a deep understanding of strategic planning, operational excellence, and customer engagement to ensure sustained growth and profitability. Core challenges include adapting to new retail models, managing supply chain intricacies, and addressing security concerns while striving for competitive advantage.This book comprehensively explores fundamental retail concepts, from strategic planning and store management to merchandising and visual presentation. It delves into critical aspects such as private label development, customer relationship management, and understanding shopper behavior, including experiential retail. Further topics include emerging models like multi-channel and green retailing, alongside essential discussions on retail communication, supply chain management, pricing strategies, and global best practices, with specific insights into the Indian retail context and future trends.This resource is designed for students, researchers, and professionals seeking a thorough understanding of contemporary retail marketing principles and practices. 350 pp. Englisch. N° de réf. du vendeur 9798887157139
Acheter neuf
EUR 156,20
Expédition à EUR 23
Expédition depuis Allemagne vers Etats-Unis
Expédition depuis Allemagne vers Etats-Unis
Quantité disponible : 2 disponible(s)
Image d'archives
Essentials of Retail Marketing Management (Hardcover)
impression à la demandeVendeur : CitiRetail, Stevenage, Royaume-Uni
Évaluation du vendeur 5 sur 5 étoiles
Hardcover. Etat : new. Hardcover. Essentials of Retail Marketing Management introduces the dynamic and economically vital field of retail marketing, which faces continuous evolution driven by consumer behavior shifts, technological advancements, and intense competition. Navigating this complex landscape requires a deep understanding of strategic planning, operational excellence, and customer engagement to ensure sustained growth and profitability. Core challenges include adapting to new retail models, managing supply chain intricacies, and addressing security concerns while striving for competitive advantage. This book comprehensively explores fundamental retail concepts, from strategic planning and store management to merchandising and visual presentation. It delves into critical aspects such as private label development, customer relationship management, and understanding shopper behavior, including experiential retail. Further topics include emerging models like multi-channel and green retailing, alongside essential discussions on retail communication, supply chain management, pricing strategies, and global best practices, with specific insights into the Indian retail context and future trends. This resource is designed for students, researchers, and professionals seeking a thorough understanding of contemporary retail marketing principles and practices. "Essentials of Retail Marketing Management" addresses the evolving retail landscape, focusing on strategic planning, operational efficiency, and competitive advantage. This book provides foundational knowledge for effective management in the dynamic retail sector. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability. N° de réf. du vendeur 9798887157139
Acheter neuf
EUR 138,47
Expédition à EUR 43,26
Expédition depuis Royaume-Uni vers Etats-Unis
Expédition depuis Royaume-Uni vers Etats-Unis
Quantité disponible : 1 disponible(s)
Image fournie par le vendeur
Essentials of Retail Marketing Management
impression à la demandeVendeur : preigu, Osnabrück, Allemagne
Évaluation du vendeur 5 sur 5 étoiles
Buch. Etat : Neu. Essentials of Retail Marketing Management | Yvonne Adams | Buch | Englisch | 2026 | Oryson Press | EAN 9798887157139 | Verantwortliche Person für die EU: Libri GmbH, Europaallee 1, 36244 Bad Hersfeld, gpsr[at]libri[dot]de | Anbieter: preigu Print on Demand. N° de réf. du vendeur 136404898
Acheter neuf
EUR 134,10
Expédition à EUR 70
Expédition depuis Allemagne vers Etats-Unis
Expédition depuis Allemagne vers Etats-Unis
Quantité disponible : 5 disponible(s)
Image d'archives
Essentials of Retail Marketing Management (Hardcover)
impression à la demandeVendeur : AussieBookSeller, Truganina, VIC, Australie
Évaluation du vendeur 5 sur 5 étoiles
Hardcover. Etat : new. Hardcover. Essentials of Retail Marketing Management introduces the dynamic and economically vital field of retail marketing, which faces continuous evolution driven by consumer behavior shifts, technological advancements, and intense competition. Navigating this complex landscape requires a deep understanding of strategic planning, operational excellence, and customer engagement to ensure sustained growth and profitability. Core challenges include adapting to new retail models, managing supply chain intricacies, and addressing security concerns while striving for competitive advantage. This book comprehensively explores fundamental retail concepts, from strategic planning and store management to merchandising and visual presentation. It delves into critical aspects such as private label development, customer relationship management, and understanding shopper behavior, including experiential retail. Further topics include emerging models like multi-channel and green retailing, alongside essential discussions on retail communication, supply chain management, pricing strategies, and global best practices, with specific insights into the Indian retail context and future trends. This resource is designed for students, researchers, and professionals seeking a thorough understanding of contemporary retail marketing principles and practices. "Essentials of Retail Marketing Management" addresses the evolving retail landscape, focusing on strategic planning, operational efficiency, and competitive advantage. This book provides foundational knowledge for effective management in the dynamic retail sector. This item is printed on demand. Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability. N° de réf. du vendeur 9798887157139
Acheter neuf
EUR 176,15
Expédition à EUR 32,04
Expédition depuis Australie vers Etats-Unis
Expédition depuis Australie vers Etats-Unis
Quantité disponible : 1 disponible(s)
Image d'archives
Essentials of Retail Marketing Management
impression à la demandeVendeur : AHA-BUCH GmbH, Einbeck, Allemagne
Évaluation du vendeur 5 sur 5 étoiles
Buch. Etat : Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Essentials of Retail Marketing Management introduces the dynamic and economically vital field of retail marketing, which faces continuous evolution driven by consumer behavior shifts, technological advancements, and intense competition. Navigating this complex landscape requires a deep understanding of strategic planning, operational excellence, and customer engagement to ensure sustained growth and profitability. Core challenges include adapting to new retail models, managing supply chain intricacies, and addressing security concerns while striving for competitive advantage.This book comprehensively explores fundamental retail concepts, from strategic planning and store management to merchandising and visual presentation. It delves into critical aspects such as private label development, customer relationship management, and understanding shopper behavior, including experiential retail. Further topics include emerging models like multi-channel and green retailing, alongside essential discussions on retail communication, supply chain management, pricing strategies, and global best practices, with specific insights into the Indian retail context and future trends.This resource is designed for students, researchers, and professionals seeking a thorough understanding of contemporary retail marketing principles and practices. N° de réf. du vendeur 9798887157139
Acheter neuf
EUR 232,22
Expédition à EUR 30,50
Expédition depuis Allemagne vers Etats-Unis
Expédition depuis Allemagne vers Etats-Unis
Quantité disponible : 2 disponible(s)