THE DIGITAL ODYSSEY: From Storefronts to Screen - Defining the Generational Shift in Buying Behaviour - Couverture souple

Dr. Chandni Vadera Thakkar

 
9798896328599: THE DIGITAL ODYSSEY: From Storefronts to Screen - Defining the Generational Shift in Buying Behaviour
Couverture souple
ISBN 13 : 9798896328599
Editeur : Notion Press, 2024

Synopsis

"The Digital Odyssey: From Storefronts to Screens – Defining the Generational Shifts in Buying Behaviour" is a comprehensive exploration of the evolution of consumer behavior in the digital era. This insightful book delves into the transformative journey from traditional brick-and-mortar shopping to the seamless world of digital transactions. Covering generational shifts—from Baby Boomers to Generation Z—and examining the roles of artificial intelligence, virtual reality, and data in reshaping buying patterns, this book offers an in-depth look at how technology is redefining the commercial landscape. Perfect for marketing professionals, entrepreneurs, and tech enthusiasts, it highlights challenges and opportunities in the ever-evolving digital economy.

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Éditeur
Notion Press
Date d'édition
2024
Langue
anglais
ISBN 13 
9798896328599
Reliure
Broché
Nombre de pages
240
Coordonnées du fabricant
non disponible
Personne responsable
KreGa Onlinehandel GmbH
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info@krega-onlinehandel.de

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