The Second Coming: Strategic Success Story! - Couverture souple

Raja, Jaydev (Jay)

 
9798897631353: The Second Coming: Strategic Success Story!
Couverture souple
ISBN 13 : 9798897631353
Editeur : Covenant Books, 2025

Synopsis

This book illustrates the personal evolution of the author from childhood to young adulthood in India until his emigration to the US for higher education and the development of the author's professional career that shaped and enabled him to return as the point man to bring back the world-famous brand Coke to India! In many ways, it elaborates the following relevance of the title:

The author as the prodigal returning to his native land-his second coming

Brand Coke coming back to India after a prolonged absence of sixteen years-its second coming

Growth of the acquired brand Thums-up as a member of The Coca-Cola Company's brand portfolio in India-its second coming

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Éditeur
Covenant Books
Date d'édition
2025
Langue
anglais
ISBN 13 
9798897631353
Reliure
Broché
Nombre de pages
152
Coordonnées du fabricant
non disponible
Personne responsable
non disponible