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Belonging is the Brand: Inclusive Marketing in Higher Education - Couverture souple

Lewis EdD, Reginald

 
9798902432203: Belonging is the Brand: Inclusive Marketing in Higher Education

Synopsis

The enrollment cliff is here. To survive, U.S. campuses must move beyond marketing noise and embrace a new strategy: Belonging. In "Belonging is the Brand," Dr. Reginald Lewis provides a roadmap for leaders to navigate today's anti-DEI climate and build a community where every student feels at home.

Learn how to turn connection into your greatest competitive advantage and make your campus the only logical choice.

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