Articles liés à ANTECEDENTS OF GREEN PRODUCT CONSUMPTION AND WELLBEING...

ANTECEDENTS OF GREEN PRODUCT CONSUMPTION AND WELLBEING OF CONSUMERS - Couverture souple

K. ROSARIO FLORENCE

 
9798908341127: ANTECEDENTS OF GREEN PRODUCT CONSUMPTION AND WELLBEING OF CONSUMERS
Couverture souple
ISBN 13 : 9798908341127
Editeur : Notion Press, 2026

Synopsis

This book explores the key factors that influence consumers' green product consumption and their overall wellbeing. It examines how environmental concern, green product literacy, perceived behavioural control, subjective norms, health consciousness, and anticipated emotions shape green product purchase attitude, behavioural intention, and actual purchase behaviour. The study also highlights the moderating role of peer influence and the positive impact of green consumption on consumer wellbeing. With a focus on sustainable choices and responsible living, this book provides valuable insights for researchers, students, and practitioners interested in promoting green consumption and a healthier future.

Les informations fournies dans la section « Synopsis » peuvent faire référence à une autre édition de ce titre.

Éditeur
Notion Press
Date d'édition
2026
Langue
anglais
ISBN 13 
9798908341127
Reliure
Broché
Nombre de pages
152
Coordonnées du fabricant
non disponible
Personne responsable
non disponible