Illustrated turn-of-the century guide to advertising, with numerous examples of type use, period design and marketing, branding, etc. Scarce. Fourth enlarged edition. Tall octavo, xii, 582. Original blue cloth binding. Light wear to cover. Bookplate on front pastedown; small hole to front free endpaper from what appears to be adhesive scuff.

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D�tails bibliographiques

Titre

How to Advertise a Retail Store - including Mail Order Advertising and General Advertising - A Complete and Comprehensive Manual for Promoting Publicity

�diteur

Columbus, OH : The Advertising World

Date de parution

1913

Reliure

Hardcover

�dition

Fourth Edition.

�tat de l'article

Very Good

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Description de la librairie

Black Paw Book buys and sells out-of-print and collectible books, prints, and ephemera. While generalists, we do have a large inventory of books related to British colonial history, India, and art history.

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