It's Not About You, It's About Bacon: Relationship Marketing in a Social Media World
Langue : anglais
Edité par CreateSpace Independent Publishi, 2013
- Livre broché
- Occasion
Vendeur : Open Books, Chicago, IL, Etats-UnisOpen Books
Vendeur AbeBooks depuis 14 octobre 2016
Etat: Occasion - Satisfaisant
EUR 4,49
Quantité disponible : 1 disponible(s)
Ajouter au panierA propos de cet article
Open Books is a nonprofit social venture that provides literacy experiences for thousands of readers each year through inspiring programs and creative capitalization of books.
N° de réf. du vendeur mon0000786271
- Titre
- It's Not About You, It's About Bacon: Relationship Marketing in a Social Media World
- Auteur
- Basilico, Brian
- Éditeur
- CreateSpace Independent Publishi
- Année de publication
- 2013
- État de l'article
- Good
- Reliure
- paperback
- Langue
- anglais
- ISBN à 10 chiffres
- 1489567046
- ISBN à 13 chiffres
- 9781489567048
You will learn why relationships, both new and nurtured ones, are golden for you and your business. This book will demystify using the internet and social media to successfully market your business. In this ever-changing world of instant gratification and measurable communications, you need to know the tools and methodologies that create real interaction and engagement.
It’s Not About You, It’s About Bacon, will help you get noticed, become memorable and top of mind, and grow your brand and business through tested and proven face-to-face and social networking techniques.
ABOUT THE AUTHOR
Brian Basilico is a nationally recognized speaker, author, trainer and adjunct professor. He brings over 30 years of marketing experience to his award- winning internet marketing company, B2b Interactive Marketing, Inc.
Brian is a syndicated blogger, and has been featured as a guest expert in Entrepreneur and Inc. magazines, as well as various news articles, radio shows and podcasts.
REVIEWS
“A powerful book, full of wisdom, yet presented in a joyful, upbeat manner. This book has profound implications for how we can successfully market ourselves and our businesses within the rapid pace of change. A must read.”
- Al Ritter
“When we needed a partner to share insights on social media marketing we turned to Brian Basilico. Brian’s relationship-building insights are fun, funny and right on target. This book is a must-read for anyone wanting to up their branding, marketing and networking skills!”
- Rich Kizer & Georganne Bender
“Brian is ahead of the curve with his advice on sorting through the maze of networking avenues to be the one your customers and prospects know, like and trust. He shares why you need to build relationships with people rather than trying to interest and sell to the masses though electronic interaction…and he shows you how to do it. It’s a must read for today’s entrepreneurs.”
- Lillian D. Bjorseth
"Communication with people where they are and treating them as human beings is the main message throughout “It’s Not About You: It’s About Bacon.” In fact, there’s something for everyone in this book. Whether you’re a foodie who loves bacon, an animal-lover, a baseball fan, or a Disney-lover, you’ll find a metaphor in this book that speaks directly to you about relationship marketing. That is exactly what makes this book a perfect model for what Brian Basilico explains in this fun, yet packed-solid manual on using social media, marketing and getting results. Highly recommended!"
- Felicia J. Slattery, M.A., M.Ad.Ed.
“Brian Basilico is a man I know, like and trust. His new book will teach you exactly what, why and when to use social media. Just as he has taught me over the past 6 years. This book’s techniques are proven and steadfast using brain-based technologies that every person uses every day whether they know it or not. Brian will teach you—just as he has taught thousands of others—the magic of using social media to build relationships with your clients or customers, and dispel the myths of creating a brand image and how it actually works.
Relationships are built on knowing, liking and trusting. Brian Basilico and “It’s Not About You, It’s About Bacon” is incredible. Trust me, you will read it more than once!”
- Sally Rutledge-Ott, ACE, NFPC
« Synopsis » peut appartenir à une autre édition de cet ouvrage.
Présentation de l'éditeur
You will learn why relationships, both new and nurtured ones, are golden for you and your business. This book will demystify using the internet and social media to successfully market your business. In this ever-changing world of instant gratification and measurable communications, you need to know the tools and methodologies that create real interaction and engagement.
It’s Not About You, It’s About Bacon, will help you get noticed, become memorable and top of mind, and grow your brand and business through tested and proven face-to-face and social networking techniques.
ABOUT THE AUTHOR
Brian Basilico is a nationally recognized speaker, author, trainer and adjunct professor. He brings over 30 years of marketing experience to his award- winning internet marketing company, B2b Interactive Marketing, Inc.
Brian is a syndicated blogger, and has been featured as a guest expert in Entrepreneur and Inc. magazines, as well as various news articles, radio shows and podcasts.
REVIEWS
“A powerful book, full of wisdom, yet presented in a joyful, upbeat manner. This book has profound implications for how we can successfully market ourselves and our businesses within the rapid pace of change. A must read.”
- Al Ritter
“When we needed a partner to share insights on social media marketing we turned to Brian Basilico. Brian’s relationship-building insights are fun, funny and right on target. This book is a must-read for anyone wanting to up their branding, marketing and networking skills!”
- Rich Kizer & Georganne Bender
“Brian is ahead of the curve with his advice on sorting through the maze of networking avenues to be the one your customers and prospects know, like and trust. He shares why you need to build relationships with people rather than trying to interest and sell to the masses though electronic interaction...and he shows you how to do it. It’s a must read for today’s entrepreneurs.”
- Lillian D. Bjorseth
"Communication with people where they are and treating them as human beings is the main message throughout “It’s Not About You: It’s About Bacon.” In fact, there’s something for everyone in this book. Whether you’re a foodie who loves bacon, an animal-lover, a baseball fan, or a Disney-lover, you’ll find a metaphor in this book that speaks directly to you about relationship marketing. That is exactly what makes this book a perfect model for what Brian Basilico explains in this fun, yet packed-solid manual on using social media, marketing and getting results. Highly recommended!"
- Felicia J. Slattery, M.A., M.Ad.Ed.
“Brian Basilico is a man I know, like and trust. His new book will teach you exactly what, why and when to use social media. Just as he has taught me over the past 6 years. This book’s techniques are proven and steadfast using brain-based technologies that every person uses every day whether they know it or not. Brian will teach you—just as he has taught thousands of others—the magic of using social media to build relationships with your clients or customers, and dispel the myths of creating a brand image and how it actually works.
Relationships are built on knowing, liking and trusting. Brian Basilico and “It’s Not About You, It’s About Bacon” is incredible. Trust me, you will read it more than once!”
- Sally Rutledge-Ott, ACE, NFPC
« A propos de ce titre » peut appartenir à une autre édition de cet ouvrage.
Open Books
Chicago, IL, Etats-Unis
Vendeur AbeBooks depuis 14 octobre 2016
Frais d'expédition à l'intérieur de ce pays : Etats-Unis
| Article | 5 à 14 jours ouvrés | 3 à 6 jours ouvrés |
|---|---|---|
| Premier article | EUR 3,51 | EUR 7,02 |
Modes de paiement
Description de la boutique
Open Books is a nonprofit social venture that provides literacy experiences for thousands of readers each year through inspiring programs and creative capitalization of books. We are a 501(c)3 with all proceeds going to our literacy enrichment programs.
Spécialité
Used BooksProfil professionnel du vendeur
Open Books, Ltd.
651 W. Lake St.
Chicago, IL Etats-Unis 60661
Conditions de vente
All items subject to prior sale. Refunds and returns within 30 days of shipment with authorization.
Droit de rétractation
Si vous êtes un consommateur, vous pouvez exercer votre droit de rétractation sur le contrat conformément à ce qui suit. Le mot « consommateur » désigne toute personne physique agissant à des fins qui n'entrent pas dans le cadre de son activité commerciale, artisanale ou professionnelle.
Informations concernant le droit de rétractation
Droit statutaire de rétractation
Vous avez le droit d'exercer votre droit de rétractation sur ce contrat dans les 14 jours sans donner de raison.
Le délai de rétractation expirera au bout de 14 jours à compter du jour où vous-même, ou un tiers autre que le transporteur et désigné par vous, prendrez physiquement possession de la dernière marchandise, du dernier lot ou de la dernière pièce.
Pour exercer votre droit de rétractation, remplissez électroniquement et envoyez une déclaration claire sur notre site Web, sous « Vos achats » dans « Votre compte ». Nous vous communiquerons sans délai un accusé de réception de cette rétractation sur un support durable (par exemple, par e-mail).
Pour respecter le délai de rétractation, il vous suffit d'envoyer votre message concernant l'exercice de votre droit de rétractation avant l'expiration du délai de rétractation.
Effets de la rétractation
Si vous exercez votre droit de rétractation sur ce contrat, nous vous rembourserons tous les paiements que vous avez effectués, y compris les frais de livraison (à l'exception des frais supplémentaires résultant du choix d'un mode de livraison autre que le type de livraison standard le moins cher que nous proposons).
Nous pouvons déduire du remboursement la perte de valeur de toute marchandise livrée, si la perte est le résultat d'une manipulation inutile de votre part.
Nous effectuerons le remboursement dans les meilleurs délais, et au plus tard 14 jours après le jour où nous aurons été informés de votre décision d'exercer votre droit de rétractation sur ce contrat.
Nous effectuerons le remboursement en utilisant le même moyen de paiement que celui que vous avez utilisé pour la transaction initiale, sauf si vous en avez expressément convenu autrement ; en tout état de cause, aucuns frais ne vous seront facturés à la suite d'un tel remboursement.
Nous pouvons suspendre le remboursement jusqu'à ce que nous ayons reçu les marchandises ou que vous ayez fourni la preuve que vous avez renvoyé les marchandises, en fonction de la première éventualité.
Vous devez renvoyer les marchandises ou les remettre à Open Books, Chicago, Illinois, U.S.A., +1 312-243-9776, sans retard injustifié et, en tout état de cause, au plus tard 14 jours à compter du jour où vous nous avez communiqué votre décision de rétractation du présent contrat. Le délai est respecté si vous renvoyez les marchandises avant l'expiration du délai de 14 jours. Vous devrez prendre en charge les frais directs du renvoi des marchandises. Vous n'êtes responsable que de toute diminution de valeur des marchandises résultant d'une manipulation autre que celle nécessaire pour établir la nature, les caractéristiques et le fonctionnement des marchandises.
Exceptions au droit de rétractation
Le droit de rétractation ne s'applique pas à ce qui suit :
- Distribution de journaux, de revues ou de magazines, à l'exception des contrats d'abonnement ; et
- Fourniture d'un contenu numérique qui n'est pas fourni sur un support matériel (par exemple, sur un CD ou un DVD) si vous avez accepté, lors de votre commande, que nous puissions commencer à le livrer et que vous ne puissiez pas exercer votre droit de rétractation une fois la livraison commencée.
Conditions d'expédition
All orders ship within 2 business days. Most domestic orders shipped with USPS Bound Printed Matter with delivery confirmation, delivery within 2 weeks. Expedited orders ship via USPS Priority Mail. International Orders ship via USPS International Prioriry, delivery between 7-21 business days. Standard intenrational shipping is expedited service.