Behavioral Economic Concepts To Encourage Healthy Eating in School Cafeterias: Experiments and Lessons From College Students

David R. Just/ Brian Wansink/ Lisa Mancino/ Joanne Guthrie

ISBN 10: 1477646078 / ISBN 13: 9781477646076

Edité par CreateSpace, 2012

A propos de cet article

28 pages. 11.00x8.50x0.07 inches. This item is printed on demand.

N° de réf. du vendeur zk1477646078

Détails bibliographiques

• Titre: Behavioral Economic Concepts To Encourage Healthy Eating in School Cafeterias: Experiments and Lessons From College Students
• Éditeur: CreateSpace
• Date de parution: 2012
• Langue: anglais
• ISBN à 10 chiffres: 1477646078
• ISBN à 13 chiffres: 9781477646076
• Reliure: Paperback
• État de l'article: Brand New

A propos de ce titre

Synopsis

Changing small factors that influence consumer choice may lead to healthier eating within controlled settings, such as school cafeterias. This report describes a behavioral experiment in a college cafeteria to assess the effects of various payment options and menu selection methods on food choices. The results indicate that payment options, such as cash or debit cards, can significantly affect food choices. College students using a card that prepaid only for healthful foods made more nutritious choices than students using either cash or general debit cards. How and when individuals select their food can also influence food choices. College students who preselected their meals from a menu board made significantly different food choices than students who ordered their meals while viewing the foods in line.