This book is a comprehensive, step-by-step learning guide towards understanding entire value chain of Business Analytics, its inter-related components and hence signifying its role in business decision making in India and globally.

� propos de l?auteur

Tanushri Banerjee teaches at University of Wollongong Australia - India Campus, GIFT city, Gujarat, India.

Arindam Banerjee teaches at Indian Institute of Management, Ahmedabad, Gujarat, India.

Dhaval Maheta teaches at Department of Business and Industrial Management, Surat, Gujarat, India.

Vivek Gupta is affiliated with Softsensor.Ai, New Jersey, USA.

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Description de la librairie

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