Business Economics

Mark P. Taylor

10 évaluations par Goodreads

Langue : anglais

Edité par Cengage Learning EMEA, United Kingdom, London, 2013

1408069814 / 9781408069813

Vendeur : WorldofBooks, Goring-By-Sea, WS, Royaume-UniWorldofBooks

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A propos de cet article

Business Economics builds on the authority, clarity and real-world relevance of Economics by Gregory Mankiw and Mark Taylor (two of the world's leading economists) to create an introductory economics textbook fully focused on the curriculum and pedagogical needs of business economics students. Business Economics has a superb logical structure. The classic ten principles approach to economics is retained and right at the outset the text considers the business environment so immediately establishing the book's business focus. Both microeconomics and macroeconomics are then comprehensively covered and each perspective is carefully mined for insights directly relevant to business economics students. A final part examines the implications of economic globalization for the conduct of business internationally. Business Economics is a global textbook with a particular focus on Europe, the Middle East and Africa; it is replete with examples from all these regions. This text is ideal for use on both business economics degrees and on business economics modules on business, engineering and social science courses at undergraduate level. It is also ideal for use on MBA courses. The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.…

N° de réf. du vendeur GOR007085529

Détails bibliographiques

Titre
Business Economics
Auteur
Mark P. Taylor
Éditeur
Cengage Learning EMEA, United Kingdom, London
Année de publication
2013
État de l'article
Very Good
Reliure
Paperback
Langue
anglais
ISBN à 10 chiffres
1408069814
ISBN à 13 chiffres
9781408069813
Poids de l'article
1 161 grammes
Dimensions
217 x 275

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