Business Networking: Shaping Collaboration Between Enterprises

Österle, Hubert; Fleisch, Elgar; Alt, Rainer

ISBN 10: 3642625363 / ISBN 13: 9783642625367

Edité par Springer, 2012

In. N° de réf. du vendeur ria9783642625367_new

Synopsis :

Electronic commerce, supply chain management, customer relationship management, and other forms of Business Networking will fundamentally change the way business will be conducted in the information age. We will see close collaboration between processes of different enterprises, and above all, new enterprises and new processes. Business Networking offers exceptional opportunities for fast innovators and harbors fundamental risks for slowpokes. Business Networking proposes a process-oriented model for Business Networking and the concept of networkability to develop realistic strategies for managing enterprise relationships in the Internet economy. It is written to serve academic and professional audiences and formulate key success factors and management guidelines. All ideas were developed in close cooperation of research and practice and are documented in numerous original case examples.

Détails bibliographiques

Titre : Business Networking: Shaping Collaboration ...
Éditeur : Springer
Date d'édition : 2012
Reliure : Couverture souple
Etat : New
Edition : 2ème Édition