Consumer Behavior: Buying, Having, and Being, Global Edition [Paperback] [Jan 01, 2000] Michael R. Solomon
Michael R. Solomon
ISBN 10: 1488616957 ISBN 13: 9781488616952
Edité par Prentice Hall College Div (edition 4th Edition), 2018
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It's a preowned item in good condition and includes all the pages. It may have some general signs of wear and tear, such as markings, highlighting, slight damage to the cover, minimal wear to the binding, etc., but they will not affect the overall reading experience. International edition. N° de réf. du vendeur 1292153105-11-1-7
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Consumer Behavior: Buying, Having, and Being, Global Edition
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Détails bibliographiques
Titre : Consumer Behavior: Buying, Having, and Being...
Éditeur : Prentice Hall College Div (edition 4th Edition)
Date d'édition : 2018
Reliure : Paperback
Etat : Good
Edition : 4th Edition.
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Consumer Behaviour (Paperback)
Edité par
Pearson Education (US), Frenchs Forest, NSW, 2018
ISBN 10 : 1488616957
ISBN 13 : 9781488616952
Neuf
Paperback
Vendeur : Grand Eagle Retail, Bensenville, IL, Etats-Unis
Évaluation du vendeur 5 sur 5 étoiles
Paperback. Etat : new. Paperback. Blending local, national and international experiences and knowledge, Solomon creates a comprehensive guide to consumer behaviour. It is the only Australian-adapted marketing text utilising up-to-date content and providing a multi-perspective approach. Readers are shown the complexity of consumer behaviour theory and are prompted to make sense of the concepts in the real world. The ideas presented are grounded in real-world examples to bring to life the research upon which the text is built. A blend of contemporary and distinctive theories have been integrated, representing cognitive, emotional, behavioural and cultural schools of thought throughout the book. Samples Download the detailed table of contents > Preview sample pages from Consumer Behaviour > Student resources: LMS cartridge instructions > Shipping may be from multiple locations in the US or from the UK, depending on stock availability. N° de réf. du vendeur 9781488616952
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EUR 116,55
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Expédition nationale : Etats-Unis
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Consumer Behaviour (Paperback)
Edité par
Pearson Education (US), Frenchs Forest, NSW, 2018
ISBN 10 : 1488616957
ISBN 13 : 9781488616952
Neuf
Paperback
Vendeur : AussieBookSeller, Truganina, VIC, Australie
Évaluation du vendeur 5 sur 5 étoiles
Paperback. Etat : new. Paperback. Blending local, national and international experiences and knowledge, Solomon creates a comprehensive guide to consumer behaviour. It is the only Australian-adapted marketing text utilising up-to-date content and providing a multi-perspective approach. Readers are shown the complexity of consumer behaviour theory and are prompted to make sense of the concepts in the real world. The ideas presented are grounded in real-world examples to bring to life the research upon which the text is built. A blend of contemporary and distinctive theories have been integrated, representing cognitive, emotional, behavioural and cultural schools of thought throughout the book. Samples Download the detailed table of contents > Preview sample pages from Consumer Behaviour > Student resources: LMS cartridge instructions > Shipping may be from our Sydney, NSW warehouse or from our UK or US warehouse, depending on stock availability. N° de réf. du vendeur 9781488616952
Acheter neuf
EUR 148,74
Expédition à EUR 31,40
Expédition depuis Australie vers Etats-Unis
Expédition depuis Australie vers Etats-Unis
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