Essentials of Entrepreneurship and Small Business Management

Zimmerer, Thomas, Scarborough, Norman M., Wilson, Doug

ISBN 10: 0136109594 / ISBN 13: 9780136109594

Edité par Pearson Education, Limited, 2010

Used book that is in excellent condition. May show signs of wear or have minor defects. N° de réf. du vendeur 4463011-6

Synopsis :

For courses in Small Business Management, Entrepreneurship, New Venture Creation, and New Venture Management.

The tools to launch a new venture and the knowledge for entrepreneurial success.

With a practical, “hands on” approach to entrepreneurship, this text aims to provide students with the knowledge and tools they need to launch a business so that it has the greatest chance for success.

The sixth edition keeps pace with the fast-growing and ever-changing world of entrepreneurship by including updated content, statistics, and examples, as well as new cases and a new sample business plan.  

Présentation de l'éditeur: For courses in Small Business Management, Entrepreneurship, New Venture Creation, and New Venture Management.

The tools to launch a new venture and the knowledge for entrepreneurial success.

With a practical, “hands on” approach to entrepreneurship, this text aims to provide students with the knowledge and tools they need to launch a business so that it has the greatest chance for success.

The sixth edition keeps pace with the fast-growing and ever-changing world of entrepreneurship by including updated content, statistics, and examples, as well as new cases and a new sample business plan.  

Détails bibliographiques

Titre : Essentials of Entrepreneurship and Small ...
Éditeur : Pearson Education, Limited
Date d'édition : 2010
Reliure : Couverture souple
Etat : Very Good
Edition : 6th Edition.