Event Design : Social Perspectives and Practices

ISBN 10: 0415704642 / ISBN 13: 9780415704649

Edité par Taylor & Francis Group, 2014

Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. N° de réf. du vendeur 42529281-75

Synopsis :

Events are becoming more complex as their range of functions grows, as meeting places, creative spaces, economic catalysts, social drivers, community builders, image makers, business forums and network nodes. Effective design can produce more successful business models that can help to sustain cultural and sporting activities even in difficult economic times. This process requires creative imagination, and a design methodology or in other words 'imagineering'.

This book brings together a wide range of international experts in the fields of events, design and imagineering to examine the event design process. It explores the entire event experience from conception and production to consumption and co-creation. By doing so it offers insight into effective strategies for coping with the shift in value creation away from transactional economic value towards social and relational value which benefit a range of stakeholders from the community to policy makers. Mega-events, small community events, business events and festivals in eight different countries are examined providing an international view of social issues in event design.

A wide selection of current research perspectives is employed, integrating both theoretical and applied contributions. The multidisciplinary nature of the material means that it will appeal to a broad academic audience, such as art and design, cultural studies, tourism, events studies, sociology and hospitality.

À propos de l?auteur:

Greg Richards is Professor of Leisure Studies at the University of Tilburg and Professor of Events at NHTV Breda University of Applied Science in the Netherlands. He has worked on projects for numerous national governments, national tourism organisations and municipalities, and he has extensive experience in tourism research and education.

Lénia Marques is a Lecturer in Imagineering at NHTV Breda University of Applied Sciences, the Netherlands.

Karen Mein is a Lecturer in Business Administration at the NHTV University in Applied Sciences in Breda, the Netherlands.

Détails bibliographiques

Titre : Event Design : Social Perspectives and ...
Éditeur : Taylor & Francis Group
Date d'édition : 2014
Reliure : Couverture rigide
Etat : Very Good