The Fundamentals of Creative Design

Ambrose, Gavin

ISBN 10: 2884790233 / ISBN 13: 9782884790239

Edité par Ava Publishing Sa, 2003

A propos de cet article

This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In fair condition, suitable as a study copy. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,750grams, ISBN:9782884790239.

N° de réf. du vendeur 9484953

Détails bibliographiques

• Titre: The Fundamentals of Creative Design
• Éditeur: Ava Publishing Sa
• Date de parution: 2003
• Langue: anglais
• ISBN à 10 chiffres: 2884790233
• ISBN à 13 chiffres: 9782884790239
• Reliure: Couverture souple
• État de l'article: Fair
• Poids: 750 grammes
• Catalogues du vendeur:
  • Art

A propos de ce titre

Synopsis

AVA Academia is a new list of college textbooks, which aims to bridge the gap between traditional text-heavy reference books and the visual eye candy of showcase books. Each title will be written by a leading college professor or lecturer and will be edited to fit into the diverse curricula of art schools and colleges around the world. One of the first titles in this new imprint, The Fundamentals of Creative Design offers an introduction to key elements of the creative process. Each subject matter, or 'fundamental', uses detailed diagrammatic explanation, associated theories, and historical references to explain the underlying principles of design practice. Examples from contemporary designers and practitioners will be examined in terms of Brief, Process and Result and accompanied by personal explanations from the creatives involved. This book offers a unique insight into the working methods of creative professionals and enables the reader to understand both how and why these fundamental rules are so important.

À propos de l?auteur

Gavin Ambrose is a practicing graphic designer and a part-time tutor at the London College of Printing. His clients include design agencies such as Studio Myerscough and Masius as well as those from the arts sector, galleries, publishers and advertising agencies. He is also author and designer of several previous books on branding and packaging.