The Graphic Artist and his Design Problems

Langue : anglais

Edité par Niggli, 2023

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Vendeur : Bendowa Books, Holyoke, MA, Etats-UnisBendowa Books

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Second Niggli edition, 2023. 200 pages. Book measures 10.5 x 9.25 inches. Includes 735 illustrations. Fine in Fine dust jacket. As New condition. Müller-Brockmann's publication, first published in 1961, was intended to solve the problems of contemporary form-finding for the graphic artist and became a standard work that still serves as a historical guide far beyond Switzerland's borders. In 1983, an abridged, paperback version – simultaneously published in the USA and Canada – was distributed worldwide. This book is the unabridged reconstruction of the 1961 original, in a cloth binding with a jacket. The additions that Josef Müller-Brockmann himself made for the 1983 paperback version have been incorporated. Thus, the comprehensive Müller-Brockmann is now available again. The first part explores the path from illustrative to objective graphics, the significance of design elements, their application, and their impact in all areas of advertising: business stationery, advertisements, brochures, catalogs, books, posters, outdoor advertising, and exhibitions. The middle part of the book covers fundamental considerations of the work of the graphic designer. The chapter "Science and Visual Communication," for example, touches on topics such as semiotics, communication research, and information theory. The final third, based on comprehensive documentation, presents the systematic training of the graphic designer as taught by Müller-Brockmann at the Zurich School of Design during his time. …

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Détails bibliographiques

Titre
The Graphic Artist and his Design Problems
Auteur
Josef Müller-Brockmann
Éditeur
Niggli
Année de publication
2023
État de l'article
Très bon
Jaquette
Très bon
Reliure
Couverture rigide
Langue
anglais
Édition
2ème Édition
Dimensions
10,5 pouces de largeur par 9,25 pouces de hauteur par 0 pouce de profondeur
Catalogues du vendeur
Design

Bendowa Books

Holyoke, MA, Etats-Unis

Vendeur avec une évaluation de 5 étoiles

Vendeur AbeBooks depuis 16 mars 2024

Frais d'expédition à l'intérieur de ce pays : Etats-Unis

Article7 à 14 jours ouvrés3 à 6 jours ouvrés
Premier articleEUR 8,02EUR 31,19
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Bendowa Books specializes in used and out of print books. Specific areas of focus include Poetry, Literature, Art, Photography, Counterculture, Chinese and Japanese Art and culture, Typography and Design, Books on Printing and Printing History. Books are accurately described and properly packed for shipping. All hardcover books ship in new mylar dust jacket covers.

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MA, Etats-Unis

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