INFOPRENEURS Turning Data Into Dollars

Weitzen, H. Skip

ISBN 10: 0471633712 / ISBN 13: 9780471633716

Edité par John Wiley & Sons, New York, 1988

A propos de cet article

Very Good in Very Good dust jacket; Black mark on front endpaper. ; Tells how entrepreneurs are starting new businesses based on gathering, organizing, and disseminating information and looks at specific firms.; 228 pages.

N° de réf. du vendeur 59190

Détails bibliographiques

• Titre: INFOPRENEURS Turning Data Into Dollars
• Éditeur: John Wiley & Sons, New York
• Date de parution: 1988
• ISBN à 10 chiffres: 0471633712
• ISBN à 13 chiffres: 9780471633716
• Reliure: Hardcover
• Édition: Sixth Printing.
• État de la jaquette: Jaquette

A propos de ce titre

Synopsis

An "infopreneur" is an entrepreneur who turns information into income. This guide explains how to tap reserves of information, tailor them to the needs of the customer, and market them to business and government. Practical advice and insights are provided from successful infopreneurs, including how to consolidate, isolate and communicate information, generate new information products and services, and employ faster information for volatile markets. The reader is shown how to bill for services using a computer, telephone and credit cards to obtain instant payment for information provided, and how to tap the power of compiled names and data to enhance market effectiveness.