INSANELY GREAT: The Life and Times of Macintosh, the Computer that Changed Everything

Levy, Steven

ISBN 10: 0670852449 / ISBN 13: 9780670852444

Edité par Viking Adult, 1994

A propos de cet article

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Détails bibliographiques

• Titre: INSANELY GREAT: The Life and Times of Macintosh, the Computer that Changed Everything
• Éditeur: Viking Adult
• Date de parution: 1994
• Langue: anglais
• ISBN à 10 chiffres: 0670852449
• ISBN à 13 chiffres: 9780670852444
• Reliure: hardcover
• État de l'article: Very Good

A propos de ce titre

Synopsis

"Welcome to Mac" - with those words, a new era was born. January 1994 marks the tenth anniversary of this personal-computer breakthrough. A household word now, the Mac phenomenon marked a watershed point in techno-popular culture. The Macintosh pointed the way for all future machines - it raised the standard of what one could demand of a personal computer, raised the number of people who could master the use of a more capable, user-friendly one, and raised the stakes of what competing computer designers (like Bill Gates of then emerging Microsoft) could produce, sell and earn in the rapidly developing area of PC programming and research. It catapulted the computer industry into an uncharted territory, a mix of technics, economics and showbiz. The Mac became the nexus of all our futuristic dreams. Not unlike the Model T Ford or the first Apollo mission, it thrust the West and its technology into a new millennium. This is the story of the Mac.

Présentation de l'éditeur

The creation of the Mac in 1984 catapulted America into the digital millennium, captured a fanatic cult audience, and transformed the computer industry into an unprecedented mix of technology, economics, and show business. Now veteran technology writer and Newsweek senior editor Steven Levy zooms in on the great machine and the fortunes of the unique company responsible for its evolution. Loaded with anecdote and insight, and peppered with sharp commentary, Insanely Great is the definitive book on the most important computer ever made. It is a must-have for anyone curious about how we got to the interactive age.