Infopreneurs. Turning Data into Dollars.

Weitzen, H. Skip / Genda, William "Biff":

ISBN 10: 0471633712 / ISBN 13: 9780471633716

Edité par John Wiley & Sons, New York - Chichester - Brisbane - Toronto ,, 1988

A propos de cet article

1. Auflage. XII, 228 S. Orig.-Pappband mit Orig.-Umschlag. - Sehr guter Zustand innen und außen.

N° de réf. du vendeur 065119

Détails bibliographiques

• Titre: Infopreneurs. Turning Data into Dollars.
• Éditeur: John Wiley & Sons, New York - Chichester - Brisbane - Toronto ,
• Date de parution: 1988
• Langue: anglais
• ISBN à 10 chiffres: 0471633712
• ISBN à 13 chiffres: 9780471633716
• Reliure: Couverture rigide
• État de la jaquette: Jaquette
• Catalogues du vendeur:
  • Wirtschaft

A propos de ce titre

Synopsis

An "infopreneur" is an entrepreneur who turns information into income. This guide explains how to tap reserves of information, tailor them to the needs of the customer, and market them to business and government. Practical advice and insights are provided from successful infopreneurs, including how to consolidate, isolate and communicate information, generate new information products and services, and employ faster information for volatile markets. The reader is shown how to bill for services using a computer, telephone and credit cards to obtain instant payment for information provided, and how to tap the power of compiled names and data to enhance market effectiveness.