Innovation Accounting: A Practical Guide For Measuring Your Innovation Ecosystem's Performance

Toma, Dan

ISBN 10: 9063696205 / ISBN 13: 9789063696207

Edité par BIS Publishers, 2022

A propos de cet article

Befriedigend/Good: Durchschnittlich erhaltenes Buch bzw. Schutzumschlag mit Gebrauchsspuren, aber vollständigen Seiten. / Describes the average WORN book or dust jacket that has all the pages present. N° de réf. du vendeur M09063696205-G

Détails bibliographiques

Titre : Innovation Accounting: A Practical Guide For...

Éditeur : BIS Publishers

Date d'édition : 2022

Reliure : Couverture souple

Etat : good

A propos de ce titre

Synopsis :

When a company is committed to growing through innovation - not just exploiting the existing business models - standard accounting documents offer insufficient and, oftentimes irrelevant data. Innovation Accounting is a practical guide for these companies to help them measure and track innovation. Most established organizations have understood the need to innovate and become more digital, however the management tools available to leaders seeking to understand the investments in innovation are lacking. Financial accounting in particular is difficult to use in the context of (digital) innovation. Therefore a new complementary system for measuring and tracking innovation is needed.

The book provides tools, frameworks, templates, and visualizations that can be easily understood and applied. These can all be used by executives looking for a new way of measuring corporate performance in a world where accounting-recognized assets are becoming commodities, by investors seeking better ways of looking at a company's growth potential, and by managers who need to valuate innovation product teams using more than just financial indicators. Innovation Accounting is an essential go-to book for anyone that wants to measure their company's innovation ecosystem.

Innovation Accounting is a gold award-winning title at the Axiom Business Book Awards 2022, in the category of Business intelligence/ innovation.


https://axiomawards.com/92/2022-medalists

À propos des auteurs:

After co-authoring the award winning book The Corporate Startup, Dan Toma founded the consultancy company Outcome. Here he is helping large companies transform to be able to grow for the future while running their day-to-day core businesses. In this capacity he worked with blue chip companies around the world, most notably: Allianz, Bayer, DNB and DNV GL. In 2020 Toma was featured on Thinkers50 Radar List of management thinkers to watch.

Esther Gons is the founder and CEO of GroundControl. GroundControl is innovation software that focuses heavily on ?innovation accounting ?and helps corporate startup teams with ?the development of new business models. They work with clients such as Schiphol Group, DHL and ABN Amro. Gons is an international speaker on topics of corporate innovation, innovation accounting, portfolio management and startups. She has been an entrepreneur for over 20 years and mentored over several hundred startups, for example as investor at NEXT Startup Ventures, lead mentor in the Rockstart Accelerator programmes and Lean Startup Machine weekends.

Dan Toma and Esther Gons are the authors of The Corporate Startup, winner of the 2019 Golden Axiom Business Book Award and the 2018 Management Book Of The Year Award.