Sixty years after its birth, contemporary tourism is at crossroads. It has grown to become a key element of economic well-being, but it is threatened and threatening. Its enemies are congestion, destruction of natural and cultural environments, and social unrest. However, it also contributes its fair share to these evils. How can tourism really become a fulcrum for development and sustainability in the 21st century? This is a matter of crucial importance for entrepreneurs, governments, and civil society stakeholders, and Knowledge Management in Tourism: Policy and Governance Applications provides these key players with answers and queries, and above all with the strategic tools to understand and act. Knowledge Management in Tourism: Policy and Governance Applications is an indispensable instrument for everyone interested in the theory and practice of this very important human pursuit: the quest for effectiveness, efficiency, and equity of tourism activities in helping build the future of mankind.

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This book is an outcome of the 2011 UNWTO Ulysses Forum and shares the state of the art in issues of development, climate change, and governance vis--vis tourism. It fosters a multidisciplinary reflection on scientific, technological, and procedural approaches to tourism policy, establishing principles and guidelines for governance agendas concerning tourism. The book facilitates a framework for tourism research, codes and voluntary standards as essential instruments for tourism theory and practice, concerning both the public and private sectors, as well as the host communitiesthe ultimate beneficiaries of tourism. The book assists in developing a roadmap for knowledge formation and its transfer, hence the theme of bridging theory and practice of the book.

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Knowledge Management in Tourism: Policy and Governance Applications (Bridging Tourism Theory and Practice, 4)

Eduardo Fayos-Sola

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