PR Lessons Learned Along the Way : Strategies, Tips & Advice for the Higher Ed and Nonprofit Public Relations Professional

Langue : anglais

Edité par Cherrymoon Media Okt 2025, 2025

9798349629488

Vendeur : AHA-BUCH GmbH, Einbeck, AllemagneAHA-BUCH GmbH

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Vendeur AbeBooks depuis 14 août 2006

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A propos de cet article

Neuware - PR Lessons Learned Along the Way: Strategies, Tips & Advice for the Higher Ed and Nonprofit Public Relations ProfessionalMarc C. Whitt (Author)'I have been looking forward to the day Marc Whitt would share his wisdom in a book. Marc has always been a leader in our field, no matter his institutional or professional association role. His casual writing style makes this book a real treat to read, and I suggest you keep it on your desk for quick reference.' - Larry D. Lauer, Vice Chancellor Emeritus, Texas Christian University, and Author, Advancing Higher Education in Uncertain Times'Marc Whitt's book, PR Lessons Learned Along The Way, is truly remarkable -and I say that having reviewed many PR books in my time. The advice 'Maintain a good sense of humor. It will always see you through life's ups and downs' has surely never been more apt than today, with so much bad news around us. And yet the optimism that runs through this book is precisely what we need right now, and is also precisely true. Our profession's embrace of professionalism; of constant improvement; and of strategy make it -as Whitt argues- indispensable. PR is a conversation, not a lecture. And reading this book feels exactly that -one expert having a conversation with his readers, and imparting the knowledge of decades along the way.' - Francis Ingham, MPRCA, PRCA Director General, London, England'PR Lessons Learned Along The Way is a superb resource offering context and guiderails to manage nonprofit and higher education brands in a strategic and sustainable way. Marc reminds us of the inherent service orientation of our calling, the imperative of values such as leadership, integrity and urgency, the value of playing the long game, and the devil that resides in the detail of public relations work. Whether you are a communications rookie, a mid-career professional or a seasoned expert, you will come away from PR Lessons Along The Way feeling empowered and maybe even a little more in love with the craft than you were yesterday.' - Morgan Roth, Senior Vice President, Communication & Marketing, The ALS Association, Washington, DC'Marc Whitt's book is an indispensable guide for all of us currently in public relations and advancement, as well as for anyone seeking to enter the field. Marc applies his many years of experience to each topic he addresses, but his tone is never condescending or 'know-it-all' - instead, he offers pragmatic advice and solutions that will help everyone from the PR newbie to the seasoned veteran.'- Jeffrey T. Spoeri, Associate Vice President for University Advancement, Lamar University, Beaumont, Texas.…

N° de réf. du vendeur 9798349629488

Titre
PR Lessons Learned Along the Way : Strategies, Tips & Advice for the Higher Ed and Nonprofit Public Relations Professional
Auteur
Marc C Whitt
Éditeur
Cherrymoon Media Okt 2025
Année de publication
2025
État de l'article
Neu
Reliure
Buch
Langue
anglais
ISBN à 13 chiffres
9798349629488
Poids de l'article
390 grammes
Dimensions
203x127x18 mm

AHA-BUCH GmbH

Einbeck, Allemagne

Vendeur avec une évaluation de 5 étoiles

Vendeur AbeBooks depuis 14 août 2006

Frais d'expédition de Allemagne vers Etats-Unis

Article7 à 10 jours ouvrés5 à 7 jours ouvrés
Premier articleEUR 35,00EUR 45,00
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