Loose Leaf for Strategic Management: Text and Cases

Gregory Dess

132 évaluations par Goodreads

Langue : anglais

Edité par McGraw-Hill Education, 2018

1259899977 / 9781259899973

Vendeur : World of Books Inc, Montgomery, IL, Etats-UnisWorld of Books Inc

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A propos de cet article

Strategic Management: Text and Cases, written by the highly respected author team of Dess, McNamara, and Eisner, continues to provide readers what they have come to expect of this title: solid treatment of traditional strategic management topics, application of strategic management concepts to real-world examples, and interwoven contemporary themes revolving around globalization, technology, ethics, environmental sustainability and entrepreneurship. This edition's case package has been thoroughly revised to maximize freshness and engagement. It continues to emphasize relevancy and currency and to offer up-to-date financial data and videos to match each case. All cases focus on companies familiar to students. In this edition, five are new (Campbell Soup, General Motors, Avon, Tata Starbucks, and Greenwood Resources) and twenty-six have been thoroughly revised (Apple, eBay, JetBlue, Johnson & Johnson, and Zynga to name just a few of the familiar favorites). The case package continues to offer both full-length and short-form cases, giving instructors and students unparalleled quality and variety.…

N° de réf. du vendeur CIN1259899977G

Détails bibliographiques

Titre
Loose Leaf for Strategic Management: Text and Cases
Auteur
Gregory Dess
Éditeur
McGraw-Hill Education
Année de publication
2018
État de l'article
Good
Reliure
Hardback
Langue
anglais
ISBN à 10 chiffres
1259899977
ISBN à 13 chiffres
9781259899973

World of Books Inc

Montgomery, IL, Etats-Unis

Vendeur avec une évaluation de 4 étoiles

Vendeur AbeBooks depuis 23 mars 2026

Frais d'expédition à l'intérieur de ce pays : Etats-Unis

Article4 à 12 jours ouvrés3 à 6 jours ouvrés
Premier articleEUR 0,00EUR 9,78
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