It's good design -- not big bucks -- that sells products or ideas in visual messages, and this practical guidebook tells how. The constant challenge facing graphic designers is how to come up with head-turning layouts for clients with limited resources. While many high-visibility campaigns do have lavish dollars behind them, lots of successful, top-quality projects are produced on modest budgets. Examples of such winners are seen in the posters, promotional mailers, packages, logotypes, and magazine ads assembled in this idea-packed volume. Created by some of today's best designers, these successes prove that by using economical materials such as desktop-generated type and clip art, designers can blend budgetary concerns with professional, creative design concepts. Open copy. Slight scratching/scuffing on cover. Interior pages in very nice condition. Book has minor shelf wear. Sold as is!

N� de r�f. du vendeur 20110219132430

Contacter le vendeur

Signaler cet article

D�tails bibliographiques

Titre

Low Budget/High Quality Design: The Art of Inexpensive Visual Communication

�diteur

Watson-Guptill Publications April 1997

Date de parution

1997

Langue

anglais

ISBN � 10 chiffres

0823028798

ISBN � 13 chiffres

9780823028795

Reliure

Trade Paperback

�tat de l'article

Used - Very Good

Catalogues du vendeur

Graphic Design - Theory

A propos de ce titre

Synopsis

Book by Heller Steven

Les informations fournies dans la section � A propos du livre � peuvent faire r�f�rence � une autre �dition de ce titre.

Description de la librairie

Since its founding in 1963, Hennessey + Ingalls has grown to fill a unique niche in American retailing. Our store is the largest art and architecture bookstore in the western United States, and it is probably the largest retail operation in the country dealing just with books on the visual arts.

Visitez la page d�accueil du vendeur

Informations commerciales relatives au vendeur

Hennessey + Ingalls, Inc.
300 S. Santa Fe Ave., Suite M, Los Angeles, CA, 90013, U.S.A.

Conditions de vente et de livraison

Conditions g�n�rales de vente

We guarantee the condition of every book as it's described
on the Abebooks web sites. If you're dissatisfied with your
purchase (Incorrect Book/Not as Described/Damaged) or if the
order hasn't arrived, you're eligible for a refund within 30
days of the estimated delivery date. If you've changed your
mind about a book that you've ordered, please use the Ask
bookseller a question link to contact us and we'll respond
within 2 business days.

Droit de r�tractation

Conditions d'exp�dition

Shipping costs are based on books weighing 2.2 LB, or 1 KG. If your book order is heavy or oversized, we may contact you to let you know extra shipping is required.

Frais d?exp�dition de Etats-Unis�vers�France

Frais d?exp�dition de Etats-Unis�vers�France
Quantit� command�e	21 � 36 jours ouvr�s	5 � 8 jours ouvr�s
Premier article	EUR 63.97	EUR 85.29

Les d�lais de livraison sont fix�s par les vendeurs et varient en fonction du transporteur et du lieu. Les commandes transitant par les douanes peuvent �tre retard�es et les acheteurs sont responsables de tous les droits ou frais associ�s. Les vendeurs peuvent vous contacter au sujet de frais suppl�mentaires afin de couvrir toute augmentation des co�ts d'exp�dition de vos articles.