THE MYSTERY OF THE LOST CUSTOMER: Could high customer satisfaction be silently killing your business?

Simmons, Susannah

ISBN 10: 1908770430 / ISBN 13: 9781908770431

Edité par Intellectual Perspective Press, 2023

The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged. N° de réf. du vendeur GOR014346782

Synopsis :

Uncover the hidden dangers lurking in your business...

Join us on a thrilling journey to navigate the minefield of customer satisfaction in ‘The Mystery of the Lost Customer’. You will hear the tale of Fin, Uma, Clem and Sam as they grapple with the shocking revelation that satisfaction alone may not guarantee business success. Through their experiences and interactions they uncover a powerful concept that changes everything – user wellbeing. Discover how understanding the distinction between customers and users can reshape your business strategies.

Dive into this gripping tale filled with insights, lessons and a powerful manifesto that will inspire you to unlock the secrets to building trust, fostering loyalty, and growing recurring revenue in an increasingly complex and competitive world.

"An easy-to-read conversational, small but mighty business book." ~ Anna Marsden, Trainer & Coach at Luminescene Communications

Détails bibliographiques

Titre : THE MYSTERY OF THE LOST CUSTOMER: Could high...
Éditeur : Intellectual Perspective Press
Date d'édition : 2023
Reliure : Paperback
Etat : Very Good