Media Relations Handbook: For Agencies, Associations, Nonprofits and Congress - The Big Blue Book

Bradford Fitch

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Langue : anglais

Edité par TheCapitol.Net, Inc, 2010

1587330032 / 9781587330032

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Next to the AP Style Guide, the Media Relations Handbook is arguably the most valuable reference available for any public affairs officer, press secretary or Beltway PR professional.The Media Relations Handbook is required reading for Capitol Hill press secretaries, federal agency public affairs officers, political campaign spin doctors, nonprofit PR professionals, lobbyists or anyone involved in garnering media coverage. In this Handbook, Bradford Fitch explores theory and practice, discussing general principles and illustrating each point with real-life examples.This book is for those who are seeking the most effective means to communicate on behalf of a government agency, a national association or nonprofit, or an elected official. It will help you channel your hot passion with the cool guidance that has been gleaned through others' experience.The author professes no unique insight into media relations in public affairs. Rather, this book is an amalgamation of the collective wisdom of hundreds of public relations professionals in the worlds of government and politics. It is an overview of the ideas that have become the accepted rules of communications in Washington, presented in one volume.…

N° de réf. du vendeur CIN1587330032VG

Titre
Media Relations Handbook: For Agencies, Associations, Nonprofits and Congress - The Big Blue Book
Auteur
Bradford Fitch
Éditeur
TheCapitol.Net, Inc
Année de publication
2010
État de l'article
Very Good
Reliure
Hardback
Langue
anglais
ISBN à 10 chiffres
1587330032
ISBN à 13 chiffres
9781587330032

World of Books Inc

Montgomery, IL, Etats-Unis

Vendeur avec une évaluation de 4 étoiles

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Frais d'expédition à l'intérieur de ce pays : Etats-Unis

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