Fast Casual Chain (Hb 2013)

Cliff, Valerie

ISBN 10: 9881566401 / ISBN 13: 9789881566409

Edité par Design Media Publishing (UK) Limited, 2014

Brand New Original US Edition. Customer service! Satisfaction Guaranteed. N° de réf. du vendeur ASNT3-73697

Synopsis :

Fast-casual chains are leading growth in the catering category, which has increased significantly in recent years. Diners now pay more and more attention to the dining environment. Thus, besides heightening their own brand and specific character, designers and restaurant operators tend to adopt chic elements to create a soothing and pleasant atmosphere for diners to enjoy their nice meal.

The book presents the design elements of fast-casual restaurant through combination of texts and projects, including branding, site selection, architectural design, interior design and queuing considerations. Projects in the book are of representative significance, such as McDonald's, Burger King, and Yoshinoya. It is a valuable reference book for restaurant design.

À propos de la quatrième de couverture:

Fast-casual chains are leading growth in the catering category, which has increased significantly in recent years. Diners now pay more and more attention to the dining environment. Thus, besides heightening their own brand and specific character, designers and restaurant operators tend to adopt chic elements to create a soothing and pleasant atmosphere for diners to enjoy their nice meal.

The book presents the design elements of fast-casual restaurant through combination of texts and projects, including branding, site selection, architectural design, interior design and queuing considerations. Projects in the book are of representative significance, such as McDonald's, Burger King, and Yoshinoya. It is a valuable reference book for restaurant design.

Détails bibliographiques

Titre : Fast Casual Chain (Hb 2013)
Éditeur : Design Media Publishing (UK) Limited
Date d'édition : 2014
Reliure : Couverture rigide
Etat : New