Narratives That Change Minds

Langue : anglais

Edité par Business Expert Press, US, 2026

163742910X / 9781637429105

Vendeur : Rarewaves USA, HEBRON, KY, Etats-UnisRarewaves USA

Vendeur avec une évaluation de 5 étoiles

Vendeur AbeBooks depuis 10 juin 2025

Livre broché

Etat: Neuf

EUR 22,80

 Frais de port gratuits 
Expédition nationale : Etats-Unis

Quantité disponible : Plus de 20 disponibles

Ajouter au panier
Retours gratuits sous 30 jours

A propos de cet article

Narratives that Change Minds provides a framework for analysis and case studies of leadership successes and failures relative to communicating risk, crisis, and organizational change within technical contexts.Among the most challenging tasks any leader faces are communicating to various audiences how to change behaviors to limit risks, address crises, and change the way an organization operates-especially as they relate to scientific and technical issues. Executives, managers, and public officials deal with multiple audiences-employees, boards, and the public-who may have competing perspectives or lack an understanding of technical or scientific issues affecting them.Narratives that Change Minds provides a framework for analysis and case studies of leadership successes and failures relative to communicating risk, crisis, and organizational change within technical contexts. A unique feature of this book is its consideration of neuroscience elements that affect how audiences respond to messages, including narratives. The goal is to help managers and executives understand how to incorporate narratives to improve the likelihood of facilitating needed change.Drawing on scholarship about how the brain processes information from different stimuli and experiences, we will explore the whys and hows of effects multiple forms of communication that integrate narratives have on individuals. A practical model is included to provide guidance to executives in effectively applying principles drawn from leadership resources. This unique approach makes the book an excellent addition to reading lists of leadership development and communication programs.Executives and those in such development programs will benefit from this book, especially with its focus on crisis and change communication. Whether they have technical background in their field or come from a managerial background, readers will come to understand how they can help audiences accept the need for change related to risk, crisis, or organizational/policy issues and act on that change.…

N° de réf. du vendeur LU-9781637429105

Titre
Narratives That Change Minds
Auteur
Dirk Remley
Éditeur
Business Expert Press, US
Année de publication
2026
État de l'article
New
Reliure
Paperback
Langue
anglais
ISBN à 10 chiffres
163742910X
ISBN à 13 chiffres
9781637429105

Rarewaves USA

HEBRON, KY, Etats-Unis

Vendeur avec une évaluation de 5 étoiles

Vendeur AbeBooks depuis 10 juin 2025

Frais d'expédition à l'intérieur de ce pays : Etats-Unis

Article13 à 14 jours ouvrés13 à 16 jours ouvrés
Premier articleEUR 0,00EUR 0,00
Les délais de livraison sont fixés par les vendeurs et varient en fonction du transporteur et du lieu. Les commandes transitant par les douanes peuvent être retardées et les acheteurs sont responsables de tous les droits ou frais associés. Les vendeurs peuvent vous contacter au sujet de frais supplémentaires afin de couvrir toute augmentation des coûts d'expédition de vos articles.

Modes de paiement

  • Visa
  • Mastercard
  • American Express
  • Carte Bleue
  • Apple Pay
  • Google Pay

Profil professionnel du vendeur

Rarewaves USA

10100 West Sample Road, Ste 101
Coral Springs, FL Etats-Unis 33065