Organizational Innovation and Organizational Performance | A Study on Housing Developers in Malaysia

Ismael Abu-Jarad

ISBN 10: 384542219X / ISBN 13: 9783845422190

Edité par LAP LAMBERT Academic Publishing, 2011

Organizational Innovation and Organizational Performance | A Study on Housing Developers in Malaysia | Ismael Abu-Jarad | Taschenbuch | 264 S. | Englisch | 2011 | LAP LAMBERT Academic Publishing | EAN 9783845422190 | Verantwortliche Person für die EU: preigu GmbH & Co. KG, Lengericher Landstr. 19, 49078 Osnabrück, mail[at]preigu[dot]de | Anbieter: preigu. N° de réf. du vendeur 106851997

Synopsis :

This monograph focuses on the housing developers in Malaysia from a strategic management perspective. The results of this study showed that the housing developers are not that innovative at the organizational level. There was a significant correlation between house design innovativeness and profitability. Product innovativeness was found negatively correlated with employee turnover. Competitive intensity moderated the relationship between three dimensions of organizational innovativeness namely (market, behavior, and design) and profitability. Overall, this study showed that housing developers who apply innovativeness tend to be more profitable and that competitive intensity in the housing industry in Malaysia plays an important role in the performance of these housing developers. This book also sheds some light on the phenomena of innovation and performance; it highlights the conceptualization, definition, and measurement of these important constructs.

Présentation de l'éditeur: This monograph focuses on the housing developers in Malaysia from a strategic management perspective. The results of this study showed that the housing developers are not that innovative at the organizational level. There was a significant correlation between house design innovativeness and profitability. Product innovativeness was found negatively correlated with employee turnover. Competitive intensity moderated the relationship between three dimensions of organizational innovativeness namely (market, behavior, and design) and profitability. Overall, this study showed that housing developers who apply innovativeness tend to be more profitable and that competitive intensity in the housing industry in Malaysia plays an important role in the performance of these housing developers. This book also sheds some light on the phenomena of innovation and performance; it highlights the conceptualization, definition, and measurement of these important constructs.

Détails bibliographiques

Titre : Organizational Innovation and Organizational...
Éditeur : LAP LAMBERT Academic Publishing
Date d'édition : 2011
Reliure : Taschenbuch
Etat : Neu