Pathways to Public Relations : Histories of Practice and Profession

St. John, Burton, III (EDT); Lamme, Margot Odpdycke (EDT); L'Etang, Jacquie (EDT)

ISBN 10: 0415660351 / ISBN 13: 9780415660358

Edité par Routledge, 2014

A propos de cet article

N° de réf. du vendeur 20277607-n

Détails bibliographiques

• Titre: Pathways to Public Relations : Histories of Practice and Profession
• Éditeur: Routledge
• Date de parution: 2014
• Langue: anglais
• ISBN à 10 chiffres: 0415660351
• ISBN à 13 chiffres: 9780415660358
• Reliure: Couverture rigide
• État de l'article: New

A propos de ce titre

Synopsis

Pathways to Public Relations provides a synthesis of a complicated arena that no other edited volume has attempted. With its wide range of historical perspectives and multiple levels of analysis that fully contextualizes public relations, this book showcases a range of cultural and contextual aspects from a diverse range of historians active within the public relations field.

À propos de l?auteur

Burton St. John III is an Associate Professor in the Department of Communication at Old Dominion University, USA.

Margot Opdycke Lamme is an Associate Professor in the Department of Advertising and Public Relations at the University of Alabama, USA.

Jacquie L'Etang is Chair of Public Relations and Applied Communications, Queen Margaret University, Scotland.