Prime Time | The Game of Television
Langue : anglais
Edité par Cognella Academic Publishing, 2013
- Livre broché
- Neuf



Vendeur : preigu, Osnabrück, Allemagnepreigu
Vendeur AbeBooks depuis 5 août 2024
Etat: Neuf
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Quantité disponible : 5 disponible(s)
Ajouter au panierItem description from seller
N° de réf. du vendeur 105145941
- Titre
- Prime Time | The Game of Television
- Auteur
- Peter Longini (u. a.)
- Éditeur
- Cognella Academic Publishing
- Année de publication
- 2013
- État de l'article
- Neu
- Reliure
- Taschenbuch
- Langue
- anglais
- ISBN à 10 chiffres
- 1626612021
- ISBN à 13 chiffres
- 9781626612020
- Poids de l'article
- 387 grammes
- Dimensions
- 280 x 216 x 8 mm
- Catalogues du vendeur
- Bücher
Prime Time is organized into three seasons corresponding with the evolution of the medium. Season One, "The Broadcast Era," introduces student-players to the essential roles that comprise network television including executives and producers, the judicial system, advertisers, and viewers. It also addresses program content standards, as well as finances.
Season Two, "The Cable Era," broadens students' understanding of television to include cable networks, satellite and cable distributors, Independent Service Corporations and the Public Broadcasting System. Advertising demographics and ratings generated in the game become keys to programming strategy. Season Three, "The Digital Era," brings the game into today's multi-screen environment and includes player Awards of Merit and grading.
Through the course, students develop a first-hand understanding of television as a multi-billion dollar industry subject to powerful outside pressures as well as internal competition.Prime Time: The Game of Television offers an active, creative, hands-on learning experience for students of media, television, and communications.
James Gardner holds an M.F.A. in directing from the Yale School of Drama, an M.A. in theatre and a B.A. in writing from the University of Pittsburgh. He is an associate professor, and the Director of Television Studies at Chapman University's Dodge College of Film and Media Arts, as well as a prolific director and producer.
Peter Longini earned a Ph.D. in communication research at the University of Pittsburgh. He is the director of Peter Longini Communications, an editorial services business. Dr. Longini has taught speech and theatre arts at the University of Pittsburgh, and mass communication at Brooklyn College.
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À propos de l’auteur
James Gardner holds an M.F.A. in directing from the Yale School of Drama, an M.A. in theatre and a B.A. in writing from the University of Pittsburgh. He is an associate professor, and the Director of Television Studies at Chapman University's Dodge College of Film and Media Arts, as well as a prolific director and producer.
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preigu
Osnabrück, Allemagne
Vendeur AbeBooks depuis 5 août 2024
Frais d'expédition de Allemagne vers Etats-Unis
| Article | 60 à 60 jours ouvrés | 60 à 60 jours ouvrés |
|---|---|---|
| Premier article | EUR 70,00 | EUR 70,00 |
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