Public Relations Practices : Managerial Case Studies and Problems

Smith, Stacey, Stansberry, Frank, Jackson, Patrick, Center, Allen H.

ISBN 10: 0132341360 / ISBN 13: 9780132341363

Edité par Pearson Education, Limited, 2007

Former library book; may include library markings. Used book that is in clean, average condition without any missing pages. N° de réf. du vendeur 6358282-6

Synopsis :

For undergraduate and graduate courses in Public Relations.

Written by two of the most respected individuals in the field, Public Relations Practices, 7/e, presents timeless case studies to help future practitioners develop agility in the principles and applications of effective two-way communications likely to confront them and their employer.

Présentation de l'éditeur: For undergraduate and graduate courses in Public Relations.

Written by two of the most respected individuals in the field, Public Relations Practices, 7/e, presents timeless case studies to help future practitioners develop agility in the principles and applications of effective two-way communications likely to confront them and their employer.

Détails bibliographiques

Titre : Public Relations Practices : Managerial Case...
Éditeur : Pearson Education, Limited
Date d'édition : 2007
Reliure : Couverture souple
Etat : Good