Sales Management : Shaping Future Sales Leaders

Tanner, Jeff

ISBN 10: 0989701360 / ISBN 13: 9780989701365

Edité par Wessex, Inc., 2014

Former library copy. Pages intact with minimal writing/highlighting. The binding may be loose and creased. Dust jackets/supplements are not included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good. N° de réf. du vendeur 42717861-6

Synopsis :

The second edition of Sales Management: Shaping Future Sales Leaders was updated with new academic sources and practical examples that improve your students' understanding of the material. Each chapter opening features a practicing sales manager who advised us about the chapter, and discusses how his or her firm manages its sales team. In each chapter you will find special boxed sections on ethics, technology, and/or global issues.

At the end of each chapter we have added a new section, Managing Your Career, to help students better understand why the material is personally important to them. We also provide a suggested role-play for each chapter to engage the students and help reinforce chapter content. Plus, you will find two short cases (caselets) per chapter that students can read quickly, and that you can use to either introduce or summarize the chapter. These features really help make your classroom interactive!

Détails bibliographiques

Titre : Sales Management : Shaping Future Sales ...
Éditeur : Wessex, Inc.
Date d'édition : 2014
Etat : Good
Edition : 2ème Édition