Selling Sickness: How the World's Biggest Pharmaceutical Companies are Turning Us all into Patients. Cet article n’est pas disponible.
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Langue : anglais
Edité par Douglas & McIntyre Ltd, 2006
- Livre broché
- Occasion

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A propos de cet article
Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less.
N° de réf. du vendeur G1553652177I3N00
- Titre
- Selling Sickness: How the World's Biggest Pharmaceutical Companies are Turning Us all into Patients
- Auteur
- Ray Moynihan; Alan Cassels
- Éditeur
- Douglas & McIntyre Ltd
- Année de publication
- 2006
- État de l'article
- Good
- Jaquette
- No Jacket
- Reliure
- Paperback
- Langue
- anglais
- ISBN à 10 chiffres
- 1553652177
- ISBN à 13 chiffres
- 9781553652175
- Poids de l'article
- 0,86 livre
Thirty years ago, Henry Gadsden, the head of Merck, one of the world's largest drug companies, told Fortune magazine that he wanted Merck to be more like chewing gum maker Wrigley's. It had long been his dream to make drugs for healthy people so that Merck could "sell to everyone. " Gadsden's dream now drives the marketing machinery of the most profitable industry on earth. Drug companies are systematically working to widen the very boundaries that define illness, and the markets for medication grow ever larger. Mild problems are redefined as serious illness and common complaints are labeled as medical conditions requiring drug treatments. Runny noses are now allergic rhinitis, PMS has become a psychiatric disorder, and hyperactive children have ADD. When it comes to conditions like high cholesterol or low bone density, being "at risk" is sold as a disease. Selling Sickness reveals how widening the boundaries of illness and lowering the threshold for treatments is creating millions of new patients and billions in new profits, in turn threatening to bankrupt health-care systems all over the world. As more and more of ordinary life becomes medicalized, the industry moves ever closer to Gadsden's dream: "selling to everyone. "
« Synopsis » peut appartenir à une autre édition de cet ouvrage.
Présentation de l'éditeur
Three decades ago, the head of one of the world's leading drug companies made some remarkably candid comments. Wishing his company was more like the chewing gum maker Wrigley's, the chief executive of Merck said it had long been his dream to make drugs for healthy people, and sell to everyone' That dream now drives the marketing machinery of one of the most profitable industries on the planet. Using their dominating influence in medical science, drug companies are marketing fear in order to re-define human illness. In alliance with company-friendly doctors and sponsored patient groups, the all-powerful pharmaceutical industry is helping to widen the very definitions of disease, in order to expand markets for its drugs. With compelling clarity, Selling Sickness reveals how the ups and downs of daily life are becoming mental disorders, and common complaints are being transformed into frightening conditions. Shyness is Social Anxiety Disorder, PMS is a psychiatric illness called PMDD, and active children now have ADHD. As more and more ordinary people are turned into patients, drug companies move ever closer to that dream of selling to everyone.
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