Service Management and Operations. Cet article n’est pas disponible.
Langue : anglais
Edité par Pearson Education, Limited, 1999
- Livre broché
- Occasion
Vendeur : Better World Books Ltd, Dunfermline, Royaume-UniBetter World Books Ltd
Vendeur AbeBooks depuis 13 octobre 2008
Etat: Occasion - Assez bon
EUR 8,85
Item description from seller
Former library copy. Pages intact with possible writing/highlighting. Binding strong with minor wear. Dust jackets/supplements may not be included. Includes library markings. Stock photo provided. Product includes identifying sticker. Better World Books: Buy Books. Do Good.
N° de réf. du vendeur GRP83024967
- Titre
- Service Management and Operations
- Auteur
- Russell, Roberta S., Murdick, Robert G., Haksever, Cengiz, Render, Barry
- Éditeur
- Pearson Education, Limited
- Année de publication
- 1999
- État de l'article
- Very Good
- Reliure
- Couverture souple
- Langue
- anglais
- ISBN à 10 chiffres
- 0130813389
- ISBN à 13 chiffres
- 9780130813381
- Édition
- 2nd Edition.
- Poids de l'article
- 2,685 livres
- Dimensions
- N/A
for undergraduate and graduate courses in Service Management or Service Operations Management.
This text takes a multidisciplinary perspective. Drawing upon research from economics, consumer behavior, marketing, strategy and operations management, it offers coverage of the topics relevant to service management and operations. The text first introduces the major concepts of service, then how to build the service system to create customer value, followed by operational issues and some of the tools for managing a service operation.
« Synopsis » peut appartenir à une autre édition de cet ouvrage.
Présentation de l'éditeur
for undergraduate and graduate courses in Service Management or Service Operations Management.
This text takes a multidisciplinary perspective. Drawing upon research from economics, consumer behavior, marketing, strategy and operations management, it offers coverage of the topics relevant to service management and operations. The text first introduces the major concepts of service, then how to build the service system to create customer value, followed by operational issues and some of the tools for managing a service operation.
« A propos de ce titre » peut appartenir à une autre édition de cet ouvrage.