Titre: Silicon Valley, Planet Startup: Disruptive Innovation, Passionate Entrepreneurship and High-tech Startups
�diteur: Routledge
Date de parution: 2016
Langue: anglais
ISBN � 10 chiffres: 9462982805
ISBN � 13 chiffres: 9789462982802
Reliure: Couverture souple
�tat de l'article: New

A propos de ce titre

Synopsis

Through extensive interviews with Dutch entrepreneurs working in the area, Maas and Ester show that Silicon Valley is above all a mind-set: a belief in thinking, with passion and ambition, far beyond the here and now.

For decades now, Silicon Valley has been the home of the future. It's the birthplace of the world's most successful high-tech companies-including Apple, Yahoo, Google, Facebook, Twitter, and many more. So what's the secret? What is it about Silicon Valley that fosters entrepreneurship and innovation?

With 'Silicon Valley, Planet Startup', Arne Maas and Peter Ester argue that the answer lies in Silicon Valley's culture-a corporate culture that values risk-taking, creativity, invention, and sharing. Through extensive interviews with Dutch entrepreneurs working in the area, Maas and Ester show that Silicon Valley is above all a mind-set: a belief in thinking, with passion and ambition, far beyond the here and now. Scholars and business people and budding entrepreneurs alike are sure to find both inspiration and illumination in the stories and analyses Maas and Ester have assembled here.

� propos des auteurs

Peter Ester is Professor of Human Capital & Entrepreneurship at Rotterdam University of Applied Sciences, the Netherlands.

Arne Maas is Professor of Marketing at Rotterdam Business School, Rotterdam University, the Netherlands.

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