Solving Problems with Design Thinking: Ten Stories of What Works

Jeanne Liedtka

199 évaluations par Goodreads

Langue : anglais

Edité par Columbia University Press, 2013

0231163568 / 9780231163569

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Design-oriented firms such as Apple and IDEO have demonstrated how design thinking can affect business results. However, most managers lack a sense of how to use this new approach for issues other than product development and sales growth. Solving Problems with Design Thinking details ten real-world examples of managers who successfully applied design methods at 3M, Toyota, IBM, Intuit, and SAP; entrepreneurial start-ups such as MeYou Health; and government and social sector organizations, including the City of Dublin and Denmark's The Good Kitchen. Using design skills such as ethnography, visualization, storytelling, and experimentation, these managers produced innovative solutions to such problems as implementing strategy, supporting a sales force, redesigning internal processes, feeding the elderly, and engaging citizens. They elaborate on the challenges they faced and the processes and tools they used, providing a clear path to implementation based on the principles and practices laid out in Jeanne Liedtka and Tim Ogilvie's Designing for Growth: A Design Thinking Tool Kit for Managers.

N° de réf. du vendeur CIN0231163568G

Titre
Solving Problems with Design Thinking: Ten Stories of What Works
Auteur
Jeanne Liedtka
Éditeur
Columbia University Press
Année de publication
2013
État de l'article
Good
Reliure
Hardback
Langue
anglais
ISBN à 10 chiffres
0231163568
ISBN à 13 chiffres
9780231163569

World of Books Inc

Montgomery, IL, Etats-Unis

Vendeur avec une évaluation de 4 étoiles

Vendeur AbeBooks depuis 23 mars 2026

Frais d'expédition à l'intérieur de ce pays : Etats-Unis

Article4 à 12 jours ouvrés3 à 6 jours ouvrés
Premier articleEUR 0,00EUR 9,48
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