Sports Marketing Agreements: Legal, Fiscal and Practical Aspects (ASSER International Sports Law Series)

Ian S. Blackshaw

ISBN 10: 9067048372 ISBN 13: 9789067048378

Edit� par T.M.C. Asser Press, 2013

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Sports marketing is a global phenomenon and a major industry. This book breaks new ground in that it combines the theory and the practice of sports marketing agreements. It includes a wide-ranging collection of precedents of sports marketing agreements. Series: Asser International Sports Law Series. Num Pages: 516 pages, biography. BIC Classification: KJS; LNJS. Category: (P) Professional & Vocational. Dimension: 157 x 234 x 32. Weight in Grams: 794. . 2013. 2012th Edition. Paperback. . . . . N� de r�f. du vendeur V9789067048378

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Synopsis :

New and evolving subject

Review of the main Sports Marketing Agreements

Offers practical guidance on negotiating, drafting and interpreting

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Les informations fournies dans la section � A propos du livre � peuvent faire r�f�rence � une autre �dition de ce titre.

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Titre : Sports Marketing Agreements: Legal, Fiscal ...
�diteur : T.M.C. Asser Press
Date d'�dition : 2013
Reliure : Couverture souple
Etat : New

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Blackshaw:Sports Marketing Agreements. (eng)

Blackshaw, Ian S.

Edit� par T.M.C. Asser Press, 2013

ISBN 10 : 9067048372 ISBN 13 : 9789067048378

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Sports Marketing Agreements: Legal, Fiscal and Practical Aspects

Ian S. Blackshaw

Edit� par T.M.C. Asser Press, 2013

ISBN 10 : 9067048372 ISBN 13 : 9789067048378

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Kartoniert / Broschiert. Etat : New. Dieser Artikel ist ein Print on Demand Artikel und wird nach Ihrer Bestellung fuer Sie gedruckt. Sports marketing is not only a global phenomenon, but also a major industry in its own right. This book breaks new ground in that it combines the theory and the practice of sports marketing agreements, which are at the heart of the commercialisation and mar. N� de r�f. du vendeur 5823517

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Sports Marketing Agreements: Legal, Fiscal and Practical Aspects

Ian S. Blackshaw

Edit� par T.M.C. Asser Press, 2013

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Sports Marketing Agreements: Legal, Fiscal and Practical Aspects (ASSER International Sports Law Series)

Blackshaw, Ian S.

Edit� par T.M.C. Asser Press, 2013

ISBN 10 : 9067048372 ISBN 13 : 9789067048378

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Sports Marketing Agreements: Legal, Fiscal and Practical Aspects

Ian S. Blackshaw

Edit� par T.M.C. Asser Press, T.M.C. Asser Press Jun 2013, 2013

ISBN 10 : 9067048372 ISBN 13 : 9789067048378

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Taschenbuch. Etat : Neu. This item is printed on demand - Print on Demand Titel. Neuware -Sports marketing is not only a global phenomenon, but also a major industry in its own right. This book breaks new ground in that it combines the theory and the practice of sports marketing agreements, which are at the heart of the commercialisation and marketing of sport. A particular feature of this book is the wide-ranging collection of precedents of sports marketing agreements, including, inter alia, sponsorship, merchandising, TV rights and new media, sports image rights and endorsements, event management and corporate hospitality, that are included and are explained and commented on in the text of the book. The book also covers the EU aspects, which are particularly important in this context, especially collective selling, of Sports TV rights and the drafting of the corresponding agreements; as well as the fiscal aspects of sports marketing agreements in general and sports image rights agreements in particular, which need to be taken into account in order to reduce the tax burdenon the resulting revenues. With so much money at stake in sports marketing, the book also deals with the important topic of dispute resolution and, again, provides the reader with some useful corresponding clauses for settling disputes by ADR, particularly through the Court of Arbitration for Sport (CAS). As the author remarks in his Preface, the aim of the book is to provide a leading resource for all those engaged in any way in the money-spinning field of sports marketing, combining - as this book uniquely does - both the theory and the practice of drafting, interpreting and enforcing a variety of sports marketing agreements, especially those with an international dimension.Springer Verlag GmbH, Tiergartenstr. 17, 69121 Heidelberg 536 pp. Englisch. N� de r�f. du vendeur 9789067048378

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Sports Marketing Agreements: Legal, Fiscal and Practical Aspects

Ian S. Blackshaw

Edit� par T.M.C. Asser Press Jun 2013, 2013

ISBN 10 : 9067048372 ISBN 13 : 9789067048378

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Taschenbuch. Etat : Neu. This item is printed on demand - it takes 3-4 days longer - Neuware -Sports marketing is not only a global phenomenon, but also a major industry in its own right. This book breaks new ground in that it combines the theory and the practice of sports marketing agreements, which are at the heart of the commercialisation and marketing of sport. A particular feature of this book is the wide-ranging collection of precedents of sports marketing agreements, including, inter alia, sponsorship, merchandising, TV rights and new media, sports image rights and endorsements, event management and corporate hospitality, that are included and are explained and commented on in the text of the book. The book also covers the EU aspects, which are particularly important in this context, especially collective selling, of Sports TV rights and the drafting of the corresponding agreements; as well as the fiscal aspects of sports marketing agreements in general and sports image rights agreements in particular, which need to be taken into account in order to reduce the tax burden on the resulting revenues. With so much money at stake in sports marketing, the book also deals with the important topic of dispute resolution and, again, provides the reader with some useful corresponding clauses for settling disputes by ADR, particularly through the Court of Arbitration for Sport (CAS). As the author remarks in his Preface, the aim of the book is to provide a leading resource for all those engaged in any way in the money-spinning field of sports marketing, combining - as this book uniquely does - both the theory and the practice of drafting, interpreting and enforcing a variety of sports marketing agreements, especially those with an international dimension. 536 pp. Englisch. N� de r�f. du vendeur 9789067048378

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Sports Marketing Agreements: Legal, Fiscal and Practical Aspects

Ian S. Blackshaw

Edit� par T.M.C. Asser Press, T.M.C. Asser Press, 2013

ISBN 10 : 9067048372 ISBN 13 : 9789067048378

Neuf Taschenbuch

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Vendeur : AHA-BUCH GmbH, Einbeck, Allemagne

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Taschenbuch. Etat : Neu. nach der Bestellung gedruckt Neuware - Printed after ordering - Sports marketing is not only a global phenomenon, but also a major industry in its own right. This book breaks new ground in that it combines the theory and the practice of sports marketing agreements, which are at the heart of the commercialisation and marketing of sport. A particular feature of this book is the wide-ranging collection of precedents of sports marketing agreements, including, inter alia, sponsorship, merchandising, TV rights and new media, sports image rights and endorsements, event management and corporate hospitality, that are included and are explained and commented on in the text of the book. The book also covers the EU aspects, which are particularly important in this context, especially collective selling, of Sports TV rights and the drafting of the corresponding agreements; as well as the fiscal aspects of sports marketing agreements in general and sports image rights agreements in particular, which need to be taken into account in order to reduce the tax burdenon the resulting revenues. With so much money at stake in sports marketing, the book also deals with the important topic of dispute resolution and, again, provides the reader with some useful corresponding clauses for settling disputes by ADR, particularly through the Court of Arbitration for Sport (CAS). As the author remarks in his Preface, the aim of the book is to provide a leading resource for all those engaged in any way in the money-spinning field of sports marketing, combining - as this book uniquely does - both the theory and the practice of drafting, interpreting and enforcing a variety of sports marketing agreements, especially those with an international dimension. N� de r�f. du vendeur 9789067048378

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