Starting a Business For Dummies, 4th Edition, UK Edition

Colin Barrow (Cranfield School of Management)

ISBN 10: 1118837347 / ISBN 13: 9781118837344

Edité par John Wiley & Sons Inc, United States, 2014

Starting your own UK business is an exciting - and challenging - time. This updated edition of the startup classic shows you how to build a business agile enough to take advantage of emerging trends and opportunities, and sturdy enough to weather any storm. Packed with real-life examples and links to hundreds of valuable resources,Starting a Business For Dummies, 4th UK Edition gives you what you need to make the leap from employee to successful entrepreneur with confidence. All your favourite, trusted content has been updated including: Laying the groundwork and testing the feasibility of your business idea Writing a winning business plan and finding funding How to operate effectively, including managing your finances and employing people Growing your business and improving performance New content includes: The latest funding schemes, including government funding and crowdfunding Tendering for public sector work Avoiding business cyber-crime Franchising and pop ups Exporting (the government has set a target of doubling the number of exporting companies by 2020) Environmental impact (a recent survey found 77% of SMEs wanted to know how to measure and improve their environmental impact). N° de réf. du vendeur GOR008305128

Synopsis :

Starting your own UK business is an exciting - and challenging - time.

This updated edition of the startup classic shows you how to build a business agile enough to take advantage of emerging trends and opportunities, and sturdy enough to weather any storm. Packed with real-life examples and links to hundreds of valuable resources, Starting a Business For Dummies, 4^th UK Edition gives you what you need to make the leap from employee to successful entrepreneur with confidence.

All your favourite, trusted content has been updated including:

• Laying the groundwork and testing the feasibility of your business idea
• Writing a winning business plan and finding funding
• How to operate effectively, including managing your finances and employing people
• Growing your business and improving performance

New content includes:

• The latest funding schemes, including government funding and crowdfunding
• Tendering for public sector work
• Avoiding business cyber-crime
• Franchising and pop ups
• Exporting (the government has set a target of doubling the number of exporting companies by 2020)
• Environmental impact (a recent survey found 77% of SMEs wanted to know how to measure and improve their environmental impact)

À propos de l?auteur:

Colin Barrow was Head of the Enterprise Group at Cranfield School of Management and is the author of more than 30 books, including Business Plans For Dummies and Understanding Business Accounting For Dummies.

Détails bibliographiques

Titre : Starting a Business For Dummies, 4th Edition...
Éditeur : John Wiley & Sons Inc, United States
Date d'édition : 2014
Reliure : Paperback
Etat : Fine
Edition : 4ème Édition