Strategic Management: Analysis and Skills in a High Tech Business Environment

Dean Frost, Dean Frost

/ ISBN 13: 9798823343862

Edité par Cognella Academic Publishing, 2024

N° de réf. du vendeur 48236642-n

Synopsis :

Strategic Management: Analysis and Skills in a High Tech Business Environment, now in its third edition, prepares students to analyze and develop strategies within the contemporary tech-influenced business landscape. The text delves into the methodologies of strategic management, emphasizing the importance of a keen external and internal analysis, understanding and leveraging cost leadership, differentiation, and focus strategies. It also addresses the intricacies of leadership, the orchestration of corporate strategies, the innovation and management of technologies, and the dynamics of strategic alliances and competitive interactions.

The topics are systematically structured to cover the blueprint of strategic management from foundational concepts to advanced applications. This includes the dissection of external and internal forces shaping business decisions, the spectrum of competitive strategies from cost leadership to differentiation, and the role of leadership in strategy execution. Special attention is given to the influence of corporate strategies on organizational structure and culture, the drivers of innovation, and the strategic maneuvers involved in creating and maintaining international relevance.

Strategic Management is ideal for courses in business administration, management, and related areas of study. It elucidates the necessary skills and insights for future managers and leaders in businesses ranging from startups to multinational corporations, where strategic analysis and decision-making are pivotal.

À propos de l?auteur: Dean Frost is a professor of business administration at Bemidji State University, one of the seven Minnesota Sate University campus locations, where he teaches courses in strategic management, business analytics, labor and employment relations, international management, and organizational behavior. He holds a Ph.D. from the University of Washington and has published scholarly work in such fields as implicit leadership theory, management development, emotional intelligence, occupational health psychology, financial decision making, social power, and the prediction of leadership effectiveness.

Détails bibliographiques

Titre : Strategic Management: Analysis and Skills in...
Éditeur : Cognella Academic Publishing
Date d'édition : 2024
Reliure : Couverture souple
Etat : New
Edition : 3ème Édition