The Ten Commandments for Business Failure

Donald R Keough

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Langue : anglais

Edité par Portfolio, 2008

1591842344 / 9781591842347

Vendeur : World of Books (was SecondSale), Montgomery, IL, Etats-UnisWorld of Books (was SecondSale)

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A propos de cet article

Don Keough--a former top executive at Coca-Cola and now chairman of the elite investment banking firm Allen & Company--has witnessed plenty of failures in his sixty-year career (including New Coke). He has also been friends with some of the most successful people in business history, including Warren Buffett, Bill Gates, Jack Welch, Rupert Murdoch, and Peter Drucker.Now this elder statesman reveals how great enterprises get into trouble. Even the smartest executives can fall into the trap of believing in their own infallibility. When that happens, more bad decisions are sure to follow.This light-hearted how-not-to book includes anecdotes from Keough's long career as well as other infamous failures. His commandments for failure include: Quit Taking Risks; Be Inflexible; Assume Infallibility; Put All Your Faith in Experts; Send Mixed Messages; and Be Afraid of the Future.As he writes, After a lifetime in business I've never been able to develop a step-by-step formula that will guarantee success. What I could do, however, was talk about how to lose. I guarantee that anyone who follows my formula will be a highly successful loser.…

N° de réf. du vendeur 00096053383

Titre
The Ten Commandments for Business Failure
Auteur
Donald R Keough
Éditeur
Portfolio
Année de publication
2008
État de l'article
Fair
Reliure
Hardback
Langue
anglais
ISBN à 10 chiffres
1591842344
ISBN à 13 chiffres
9781591842347

World of Books (was SecondSale)

Montgomery, IL, Etats-Unis

Vendeur avec une évaluation de 5 étoiles

Vendeur AbeBooks depuis 20 décembre 2007

Frais d'expédition à l'intérieur de ce pays : Etats-Unis

Article4 à 12 jours ouvrés3 à 6 jours ouvrés
Premier articleEUR 0,00EUR 9,77
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