Third Generation R & D

Tamara J. Erickson and Philip A. Roussel and Kamal N. Saad

ISBN 10: 0875842526 / ISBN 13: 9780875842523

Edité par Harvard Business School Press, 1991

A propos de cet article

Research and development is the place where new technologies grow and where old ones are made better. Many companies realize that their ability to survive and prosper in the years to come is directly related to the proper management of their R&D functions. The method put forth in this book shows an approach which will make R&D a useful tool in the goal to stay competitive. Must reading for managers, strategic planners, and researchers. 224 pages.

N° de réf. du vendeur 1315412

Détails bibliographiques

• Titre: Third Generation R & D
• Éditeur: Harvard Business School Press
• Date de parution: 1991
• Langue: anglais
• ISBN à 10 chiffres: 0875842526
• ISBN à 13 chiffres: 9780875842523
• Reliure: Hardback
• État de l'article: Very Good
• Poids: 600 grammes
• Catalogues du vendeur:
  • General

A propos de ce titre

Synopsis

Three management and technology consultants argue that rather than either letting research and development departments have a free hand, or subjecting them to strict conditions, corporate managers should integrate the department's directions into the company's overall strategy. Annotation copyright