Tourism: Principles, Practices, Philosophies

Charles Goeldner, J. R. Ritchie

ISBN 10: 0471450383 / ISBN 13: 9780471450382

Edité par Wiley, 2005

[ No Hassle 30 Day Returns ][ Ships Daily ] [ Underlining/Highlighting: SOME ] [ Writing: NONE ] [ Edition: Tenth ] Publisher: Wiley, John & Sons, Incorporated Pub Date: 9/1/2005 Binding: Hardcover Pages: 608 Tenth edition. N° de réf. du vendeur 1971649

Synopsis :

The updated and expanded No. 1 introduction to tourism principles and practices retains its classic approach in this new tenth edition. Virtually every country has taken steps to increase its number of visitors in recent years, and with each new edition, "Tourism" has remained the must have resource dedicated to providing an exciting, comprehensive introduction to the world's most rapidly growing industry. This Tenth Edition explores new trends in travel and tourism, while continuing the book's long standing tradition of taking a global look into the economic, political, and social forces that drive and shape tourism. Written by two internationally respected experts, "Tourism, Tenth Edition" includes: extensive treatment of the changing world of travel distribution; a new look at the future of travel; new coverage of crisis management; updated lists of Internet sites for further research; and numerous pedagogical aids throughout, including review questions, case problems, and Internet exercises. Completely revised and redesigned with a beautiful, full color insert, "Tourism" examines how different components of the industry work together to create a successful travel experience. In six parts, it covers: an overview of the industry; how tourism is organized; travel behavior; tourism supply, demand, policy, planning, and development; research and marketing; and future prospects. "Tourism: Principles, Practices, Philosophies, Tenth Edition" is an invaluable book for students studying travel and tourism.

À propos de l?auteur: Charles R. Goeldner, PhD, is Professor Emeritus of Marketing and Tourism at the Leeds School of Business, University of Colorado at Boulder, where he continues to serve as a volunteer co-director of their Center for Sustainable Tourism. He was the founding editor of the Journal of Travel Research. J. R. Brent Ritchie, PhD, holds the Professorship in Tourism Management and is Chair of the World Tourism Education and Research Centre at the University of Calgary in Alberta, Canada. He is also the founding Chair of the World Tourism Organizations, (WTO) Tourism Education Council.

Détails bibliographiques

Titre : Tourism: Principles, Practices, Philosophies
Éditeur : Wiley
Date d'édition : 2005
Reliure : Couverture rigide
Etat : Good