Viewpoints and Controversies in Sensory Science and Consumer Product Testing (Publications in Food Science and Nutrition)

Moskowitz, Howard R./ Moskowitz, Jacobs/ Munoz, Alejandra M./ Gacula, Maximo C.

ISBN 10: 0917678575 / ISBN 13: 9780917678578

Edité par Blackwell Pub, 2004

A propos de cet article

illustrated edition. 477 pages. 9.00x6.25x1.50 inches. In Stock.

N° de réf. du vendeur x-0917678575

Détails bibliographiques

• Titre: Viewpoints and Controversies in Sensory Science and Consumer Product Testing (Publications in Food Science and Nutrition)
• Éditeur: Blackwell Pub
• Date de parution: 2004
• Langue: anglais
• ISBN à 10 chiffres: 0917678575
• ISBN à 13 chiffres: 9780917678578
• Reliure: Hardcover
• État de l'article: Brand New

A propos de ce titre

Synopsis

The authors skillfully present different approaches to the same problem and even different ways to look at the same type of data. If you have ever been stumped by a controversy in product assessment, the design of studies, or the analysis of data, you will find the answer in this book.

À propos de l?auteur

Howard R. Moskowitz, Ph. D., Moskowitz Jacobs, Inc., White Plaines, New York, Alejandra M. Muñoz, M.S., IRIS: International Resources for Insights and Solutions, LLC, Mountainside, New Jersey, and Maximo C. Gacula, Jr., Ph.D., Department of Psychology, Arizona State University, Tempe, Arizona.