Wal-Smart: What It Really Takes to Profit in a Wal-Mart World. Cet article n’est pas disponible.Wal-Smart: What It Really Takes to Profit in a Wal-Mart World

THE SECRET OF WAL-MART'S SUCCESS-AND YOURS

Wal-Smart is not just a book about Wal-Mart. It's about the principles of leadership in a Wal-Mart economy. No matter what industry you work in, Wal-Mart influences the way you do business. In providing a new level of convenience, discount pricing, and efficiency, Wal-Mart has changed the rules of the global economy, the customer expectations for every business-and the ways your organization must deliver to keep up. Is it even possible to thrive in a world ruled by this, and other, industry giants?

Yes, it is possible-if you're “Wal-Smart,” says Bill Marquard. The architect of Wal-Mart's first-ever strategic planning process, Marquard takes you on a rare tour of what's really driving Wal-Mart's success, from its powerful process disciplines to its hidden management “DNA” to its simple, but elegant, productivity loop.

Wal-Smart answers our most gut-wrenching question as business leaders in any industry: Now that we're immersed in the Wal-Mart world, what are we going to do about it? Marquard prescribes the smart choices you need to make in every aspect of your business: as competitors, suppliers, employers, and community members.

Throughout are stories of triumph-and of defeat-that distill the critical strategic choices you must make to win in the shadow of any giant of industry . . . or to become a giant yourself. Wal-Smart equips leaders, managers, and anyone in the business community with the essential strategies that really work to survive and thrive in this brave, new Wal-Mart world.

William H. Marquard has spent 25 years as a consultant, Fortune 200 executive, and industry observer. As a partner at Ernst & Young, he established and ran Wal-Mart's first-ever strategic planning process. During his tenure, Wal-Mart's stock rose by over 600 percent to its all-time peak in December 1999. He has served as the EVP of a Fortune 200 consumer goods wholesaler, and as an adjunct professor of finance at Northwestern's Kellogg School of Management. Today, he is the president and managing director of Marble Leadership Partners, Inc., a strategy and transformation consultancy. He has advised major organizations in 25 industries, including Wal-Mart, Walt Disney World, McDonald's, Meijer, CompUSA, and the Department of Homeland Security.For more information visit www.wal-smart.com.