Winning the Moments That Matter (Paperback)

Langue : anglais

Edité par Papawa Press, 2026

1069462888 / 9781069462886

Vendeur : CitiRetail, Stevenage, Royaume-UniCitiRetail

Vendeur avec une évaluation de 5 étoiles

Vendeur AbeBooks depuis 29 juin 2022

Livre broché

Etat: Neuf

EUR 24,68

EUR 44,35 expédition 
Expédition depuis Royaume-Uni vers Etats-Unis

Quantité disponible : 1 disponible

Ajouter au panier
Retours gratuits sous 30 jours

A propos de cet article

Paperback. Most sales engineering books teach you frameworks. This one drops you into the rooms where deals are won and lost-and shows you what actually happens when technical expertise meets business pressure.Winning the Moments That Matter follows sales engineers through high-stakes demos that derail, discovery calls that miss the mark, and executive presentations where the wrong word costs millions. Each chapter is built around a real scenario: the SE who lost a deal by leading with features instead of outcomes, the team that rescued a stalled opportunity by translating technical capability into financial language the CFO could act on, the new hire who closed a CTO by asking the one question nobody else thought to ask.Author Paul Nguer distills two decades of sales engineering experience into seven principles that separate the SEs who participate in deals from the ones who drive them. You'll learn to communicate in outcomes rather than specifications, build solutions collaboratively instead of presenting them, translate technical value into financial impact, identify and equip the real decision-makers, earn trust through transparency about what your product cannot do, maintain relationships long after the contract is signed, and master the discipline of brilliant simplicity.This is not a textbook. It's a field guide written by someone who has sat in the rooms he describes-and it reads like one. Direct, specific, and built for practitioners who want to stop being the demo person and start being the reason the deal closes. Seven principles and real-world stories that show sales engineers how to stop being the demo person and start being the reason the deal closes. This item is printed on demand. Shipping may be from our UK warehouse or from our Australian or US warehouses, depending on stock availability.…

N° de réf. du vendeur 9781069462886

Titre
Winning the Moments That Matter (Paperback)
Auteur
Papa Nguer
Éditeur
Papawa Press
Année de publication
2026
État de l'article
new
Reliure
Paperback
Langue
anglais
ISBN à 10 chiffres
1069462888
ISBN à 13 chiffres
9781069462886

CitiRetail

Stevenage, Royaume-Uni

Vendeur avec une évaluation de 5 étoiles

Vendeur AbeBooks depuis 29 juin 2022

Frais d'expédition de Royaume-Uni vers Etats-Unis

Article7 à 14 jours ouvrés7 à 60 jours ouvrés
Premier articleEUR 44,35EUR 44,35
Les délais de livraison sont fixés par les vendeurs et varient en fonction du transporteur et du lieu. Les commandes transitant par les douanes peuvent être retardées et les acheteurs sont responsables de tous les droits ou frais associés. Les vendeurs peuvent vous contacter au sujet de frais supplémentaires afin de couvrir toute augmentation des coûts d'expédition de vos articles.

Modes de paiement

  • Visa
  • Mastercard
  • American Express
  • Carte Bleue
  • Apple Pay
  • Google Pay

Description de la boutique

Online business

Profil professionnel du vendeur

ABC BOOKS LIMITED

10 John Street
London, Royaume-Uni WC1N 2EB