Writing for Social Media

Carrie Marshall

ISBN 10: 1780174500 / ISBN 13: 9781780174501

Edité par BCS Learning and Development Limited, GB, 2018

Engaging with customers through social media is essential for businesses in this day and age. Writing for social media can be difficult to get right and even big brands can get it very wrong.This book walks you through how to deliver maximum benefit for your business through your social media writing. Topics include how to develop an online persona, how to tailor your messages across different social media platforms, how to appeal to your audience, and how to use social media tools. N° de réf. du vendeur LU-9781780174501

Synopsis :

Engaging with customers through social media is essential for businesses in this day and age. Writing for social media can be difficult to get right and even big brands can get it very wrong.This book walks you through how to deliver maximum benefit for your business through your social media writing. Topics include how to develop an online persona, how to tailor your messages across different social media platforms, how to appeal to your audience, and how to use social media tools.

À propos de l'auteur: Carrie Marshall is an author and freelance journalist, columnist, copywriter and scriptwriter. She writes features, news and tutorials about technology and has been published in many industry magazines including 'PC Plus', 'Digital Home' and 'What Laptop'. Since 2003, Carrie has also regularly spoken on technology and social media on BBC radio.

Détails bibliographiques

Titre : Writing for Social Media
Éditeur : BCS Learning and Development Limited, GB
Date d'édition : 2018
Reliure : Paperback
Etat : New