Edu Paraske

Professional with over 20 years of experience in multinational companies, with a strong background in marketing, business development, and innovation. He has led brands and strategic initiatives for Google, Waze, Samsung, Unilever, Roche, and Outback, developing 360° campaigns, growth strategies, and business solutions across multiple channels.

In recent years, he has been an entrepreneur leading Hub 1601 (Innovation Consulting) and Stop Vanilla (Research & Insights Agency). He is also an innovation columnist for HSM Management and Época Negócios. He is the creator of ELEFANTE LIMONADA, one of the most engaging innovation and business content channels.

Edu Paraske is a TEDx Speaker, keynote speaker, and author of the book The Power of Audacity.

He holds a degree in Advertising from Cásper Líbero University, with executive education and certifications from Stanford University, Kellogg School of Management (Northwestern University), and Singularity University. He also holds a postgraduate degree in Philosophy from PUC-RS and is certified as an Innovation Board Advisor by Go New.